BEST BUSINESS IDEAS FOR ESTJS

ESTJ Business Ideas Image

ESTJs typically thrive in leadership roles, and they have a reputation as reliable, highly organized entrepreneurs who love logic-driven policies and procedures. Sometimes referred to as The Executive, the ESTJ personality type includes natural-born leaders with the skills and work ethic required to succeed.


A range of businesses can suit ESTJ personalities well, as outlined in this list of 20 business ideas. Grouped into six categories, each of these business ideas includes an assessment of the associated startup costs, required skill level, and earning potential.

BROKERAGE BUSINESSES

Brokerage businesses can be great business ventures for entrepreneurial ESTJs based on their strong organizational skills and work ethic. From insurance agencies to stock brokerage firms, this category offers several ideal options for ESTJs.

INSURANCE AGENCY

Insurance Agency Image
Medium Startup Cost

Startup Costs

Medium Skill Level

Skill Level

Medium Earning Potential

Earning Potential

ESTJ entrepreneurs interested in the insurance industry and helping other people might consider starting an insurance agency. You’ll first need to decide if you want to start a captive agency or an independent agency because each option has its own pros and cons. You’ll then need to obtain the necessary license and invest between $10,000 and $50,000 to start this type of business. No matter which agency option you choose (captive or independent), you’ll have the potential to earn about $80,000 per year.

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LIFE INSURANCE BROKERAGE

Life Insurance Brokerage Image
Low Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ entrepreneurs interested in the insurance industry, but who want to specialize in one area might consider starting a life insurance brokerage. Successful business owners in this field have solid organizational skills, strong attention to detail, a great work ethic, and a passion for helping others. You can start your brokerage for as little as $5,000, and you have the potential to generate six-figure annual profits after a few years.

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REAL ESTATE APPRAISAL BUSINESS

Real Estate Appraisal Business Image
Low Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

Real estate appraisal businesses can be an excellent idea for detail-oriented ESTJs who enjoy working with numbers and appreciate a flexible schedule. You’ll need a professional license for this line of work in addition to completing the required coursework and training hours. Once you obtain your real estate appraisal license, you can start your business for less than $1,000. Depending on your business model and your success as an appraiser, you can earn between $30,000 and $200,000 per year.

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REAL ESTATE BROKERAGE

Real Estate Brokerage Image
Low Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ entrepreneurs with a background in real estate might consider starting a real estate brokerage. You’ll need a real estate broker license as well as excellent organizational and people skills. Startup costs usually total about $10,000, and you have the potential to earn a six-figure income once you secure a steady stream of clients.

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STOCK BROKERAGE FIRM

Stock Brokerage Firm Image
High Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs with a passion for finance and the stock market might consider starting a stock brokerage firm. You’ll need to be a Registered Investment Advisor (RIA) and willing to work long hours leveraging your leadership skills. While it may cost nearly $300,000 to start your own firm, you can expect to earn profit margins of 5 percent to 40 percent.

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CONSTRUCTION BUSINESSES

ESTJs also can find success in construction-related businesses because these ventures require a fine attention to detail, excellent organizational skills, and a strong work ethic. Both construction contractor businesses and home inspection businesses make great options for ESTJs.

CONSTRUCTION CONTRACTOR BUSINESS

Construction Contractor Business Image
Medium Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ entrepreneurs with a thorough understanding of the construction industry, a knack for numbers, and excellent leadership skills might consider starting a construction contractor business. You’ll need at least $10,000 to $15,000 to start this type of business, and you have the potential to earn a six- to seven-figure income once you establish yourself in the industry.

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HOME INSPECTION BUSINESS

Home Inspection Business Image
Medium Startup Cost

Startup Costs

Medium Skill Level

Skill Level

Medium Earning Potential

Earning Potential

ESTJs thinking about starting a home inspection business should enjoy educating others about home safety and guidelines, have some experience in this field, and possess extensive technical knowledge about home systems and insulation. Your startup costs can range from $10,000 to $30,000, and the average salary for an inspector is $45,000 per year.

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FARMING BUSINESSES

ESTJs also can excel in diverse farming businesses because farms give them an opportunity to use their problem-solving skills while maintaining complete control over what they grow. From fish farms to herb farms, this category offers quite a few attractive ideas for entrepreneurial ESTJs.

BERRY PICKING FARM

Berry Picking Farm Image
High Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs with an interest in farming might consider starting a berry picking farm — especially if they have farming experience and enough suitable land to start their own farm. You can sell your berries directly to stores and consumers, allow consumers to pick their own, or combine the two approaches. Typical startup costs exceed $100,000, depending on how much equipment you need to buy, and you have the potential to earn seven-figure profits each year.

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CHRISTMAS TREE FARM

Christmas Tree Farm Image
Medium Startup Cost

Startup Costs

Medium Skill Level

Skill Level

Low Earning Potential

Earning Potential

Christmas tree farms can make an excellent business venture for hard-working ESTJs who don’t mind long hours — especially during the holiday season. Startup costs vary tremendously and tend toward the moderate level if you don’t already have suitable land on which to plant your trees. While some farms generate close to $10,000 annually for each acre of farmland they work, many Christmas tree farm owners yield a total of $15,000 to $20,000 annually.

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FISH FARM

Fish Farm Image
Low Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ entrepreneurs with a basic understanding of fish biology and a background in farming may consider starting a fish farm. Startup costs vary greatly in this line of work and depend heavily on if you plan to start an aquarium-based farm or a commercial fish farm. Either way, you’ll need a minimum of $5,000 to start a business in this field. Depending on the success of your business and the type of fish you farm, you have the potential to earn between $35,000 and $150,000 per year.

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HERB FARM

Herb Farm Image
Low Startup Cost

Startup Costs

Low Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs with an interest in farming and herbs might consider starting an herb farm business. Beyond simply enjoying this line of work, you’ll need some basic farming, business, and marketing skills to succeed. You can easily start a small herb farm for less than $500, although larger herb farms require a higher upfront investment. Depending on your farm size and the popularity of the herbs you grow, you have the potential to yield $30,000 in profits per acre of land each year.

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HYDROPONIC FARM BUSINESS

Hydroponic Farm Business Image
Medium Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

Hydroponic farms can be a great fit for ESTJ entrepreneurs with a passion for farming as well as a desire to help improve the health and well-being of their community members. Startup costs vary greatly, ranging from $10,000 to several hundred thousand dollars. However, you can generate an extremely high profit with some farms earning millions of dollars in revenue each year.

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MUSHROOM FARM

Mushroom Farm Image
Low Startup Cost

Startup Costs

Medium Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs with a passion for both farming and mushrooms might consider starting a mushroom farm. You can start this type of business in your spare time and then increase your hours as your company grows more successful. You can expect minimal startup costs (less than $5,000) and have the potential to earn a six-figure income, depending on the size of your farm.

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PUMPKIN FARM

Pumpkin Farm Image
Low Startup Cost

Startup Costs

Low Skill Level

Skill Level

Low Earning Potential

Earning Potential

Pumpkin farms can be great business ventures for ESTJ entrepreneurs seeking to earn some extra money in the autumn. You’ll need an appreciation for Halloween and the ability to use your extroverted nature to interact with a wide variety of customers. Startup costs usually total $3,000 per acre, and small pumpkin farms typically earn an average of $30,000 per year.

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FINANCE BUSINESSES

ESTJ personalities can find great success in finance-related businesses because this field requires organized, deadline-driven entrepreneurs with a strong work ethic. Both financial consulting and financial planning firms could make great business ventures for ESTJs.

FINANCIAL CONSULTING FIRM

Financial Consulting Firm Image
Low Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs thinking about starting a financial consulting firm should already have a thorough understanding of finance and the ability to effectively convey complex financial information to their clients. You also should have some experience working for a financial consulting firm and a Certified Financial Planner certification. If you already possess the necessary education and certification, you can start your business for less than $5,000. This line of work offers the potential to earn a six-figure income.

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FINANCIAL PLANNING FIRM

Financial Planning Firm Image
Low Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs with a knack for finance and a desire to focus on their clients’ long-term goals might consider starting a financial planning firm. These business owners should have a proven track record in financial planning and consulting. They also need to feel comfortable working with a wide variety of businesses and individuals. You can expect startup costs of less than $20,000, and you have the potential to earn a six-figure salary.

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HEALTH CARE BUSINESSES

ESTJs also can thrive in health care businesses — particularly in the fields of dentistry and pharmaceutical services.

DENTAL OFFICE

Dental Office Image
High Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJs who want to open their own dental office should already have a degree from a dental school, a professional license in their state, and several years of experience. Startup costs can range from $250,000 to $500,000, but dentists have the potential to earn seven-figure salaries.

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PHARMACY

Pharmacy Image
High Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ entrepreneurs with a deep understanding of how pharmacies and pharmacy benefits work might consider opening their own pharmacy. This line of work requires a highly skilled business owner, preferably with a doctorate in pharmacy as well as a solid understanding of Food and Drug Administration rules and regulations. Pharmacy startup costs usually involve a multimillion-dollar investment. Once you start to see steady business, you can earn about $300,000 per year.

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LEGAL BUSINESSES

With a natural affinity for rules and regulations, ESTJ entrepreneurs often excel in legal businesses. Both law firms and legal consulting firms make great options for ESTJs.

LAW FIRM

Law Firm Image
Low Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

If you’re currently a lawyer and interested in starting your own business, then consider opening a law firm. You’ll need a license to practice law in your state along with several years of experience. You can start your business for less than $10,000, and you can expect to earn a six-figure income within the first few years.

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LEGAL CONSULTING FIRM

Legal Consulting Firm Image
Low Startup Cost

Startup Costs

High Skill Level

Skill Level

High Earning Potential

Earning Potential

ESTJ lawyers thinking about starting their own business might consider opening a legal consulting firm — especially if they’re looking for a non-traditional way to practice law. You must have a law degree, a license to practice law in your state, and several years of experience. Your startup costs should not exceed $5,000, and profits for a one-person firm can reach six figures.

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