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How to Name a Sub Shop Business

Naming a sub shop company can be an exciting task, as it is an opportunity to create a unique brand for your venture. Sub shop business names should be catchy and easy to remember, while also accurately representing the products and services offered. Another tactic is to choose a name that establishes you as an authority in the industry so that customers know they can depend on you for a tasty sandwich.

You can use our free business name generator above to discover an array of sub shop business name ideas, or continue reading our quick guide to learn how to name your company.

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Step #1: Determine Goals for Your Sub Shop Business

Your business’s name is the very first connection you will make with prospective customers. It’s important that you define your organization’s mission, vision, values, and target audience as much as possible. 

Before naming your sub shop venture, ensure that you fully understand exactly how you will run your company. Familiarize yourself with the industry and determine what it takes to start a successful business by conducting thorough research.

Here are a few factors to keep in mind when launching and naming a sub shop company:

  • Submarine sandwiches are a go-to food for many people, as they’re inexpensive, quick, tasty, and can even be a healthy meal, depending on the sub. 
  • Anyone who likes serving people and is passionate about food might be well-suited for running a sub shop company. There’s lots of hands-on work involved in a sub shop, as sandwiches are typically assembled to order as customers request them.
  • Sub shop businesses appeal to many customers. Sandwiches can be adapted to many taste preferences and health requirements, and they’re convenient, affordable meal options.

Step #2: Begin Brainstorming

We’ve shared some brainstorming techniques that you can use to get your creative juices flowing.

  • Jot down some specific keywords for your sub shop business name. Here are a few examples:
    • Sandwich 
    • Fast food 
    • Restaurant 
    • Lunch
    • Hoagie
  • Think of adjectives that would describe your sub shop and the types of products offered to derive inspiration. Here are some examples:
    • Tasty
    • Fresh
    • Delicious
    • Hot
    • Satisfying
  • Experiment with other branding and brainstorming techniques.
Recommended: Once you have your name, create a logo with our free Logo Generator. To learn about other small business ideas, read our guide.

Sub Shop Business Name Ideas

We’ve used general brainstorming techniques to share several creative and catchy business name ideas for a sub shop. 

Creative Approaches to Naming a Sub Shop Business

The following are helpful tips to help you find a unique business name that is relevant to you and/or your industry:

Capitalize on  Business Location

The name of your city is one great way to brand your business. You can also think of nicknames that define what your city or state is well known for.

Connecting Through Emotion

Words that evoke a certain emotion, reminders of personal experiences, and travel memories may be good for branding. 

Pun Fun, Word Combination, and Alliteration

Make brainstorming fun by creating puns, combining two relevant words and/or concepts, or by using same letter and sound repetition. 

Short and Sweet

Oftentimes, simply using one word for a business name can be more powerful and engaging for clients/customers. Carefully consider your brand and brainstorm adjectives and synonyms that describe your business idea. For instance, if you own a sub shop, ask yourself how you would describe what you’re offering (e.g., homemade, fast, unique, etc.). Consider how you want your customers to feel (pleased, full, satisfied, etc.), and so on.

Name Game

Naming your business can be as easy as just using your own name. You can also incorporate celebrity names, public figures, or friends and family members.

Step #3: Use Our Business Name Generator

Use our free business name generator tool by following the 3 simple steps: Search, select, and get the perfect domain name!

Filter your results by location, industry, and domain name to produce more customized brand names for your company.

Step #4: Register Your Business Name

Visit our business name search page to see if your desired name is available in your state. 

Steps After Naming Your Sub Shop Business

There are some steps you can take to successfully establish brand recognition and credibility for your company.

  • Choose a business structure. Formally structuring a business (e.g., LLC, corporation, etc.) reduces liability. We recommend checking out the Top LLC Formation Services.
  • Design a logo for your sub shop business. Creating a logo is vital for increasing brand awareness, and there are several logo maker tools available to help you design a unique one. Use our sub shop business logo generator to simplify the process. 
  • Make a website for your sub shop business. Simple drag-and-drop builders like GoDaddy make the process simple and quick. Check out our Best Website Builder article.
  • Our QR Code Generator. Our QR code tool allows you to create virtual business cards (vCards), market your company, and share your new website with customers.