Valerii Kutieov | Founder, Owner
Power Strength Gym
Q: Why did you start your business?
A: We did research on gyms around and realized "gym" nowadays stands for a room with machines packed with people who don't talk to each other, sit on machines using their phones, and overpay for this and that fee monthly. People join gyms but don't progress because the atmosphere is plain, doesn’t motivate, and long complicated contracts make you feel like you MUST go to the gym solely because you put money in.
We decided to bring an old vibe back, when people were excited to join together, pump iron and transform their bodies through hard work and support! This is how Power Strength Gym was born, by redefining what "gym" stands for.
Q: What are some key factors or decisions that contributed to the success of your business?
A: It takes colors and music, and motivational quotes. It takes specific staff training. It takes easy membership plans with no hidden fees. It takes a constant flow of events and individual, immediate customer support to make customers feel important in the gym, not just like one out of thousands of clients. We want to avoid situations where our members, especially at the beginner stage, walk into a gym full of people and feel alone or lost. We are here to guide you through every step, and if you are a pro-athlete already, we provide the best for you to keep perfecting your body composition.
Q: What are some challenging aspects of your business?
A: One is, of course, big competition. The gym is not a new thing on the market and people tend to choose cheaper, closer gyms with more amenities, etc. instead of quality and community support. So it takes extra effort to attract clients inside the gym. However, standing strong by our vision and seeing current members transforming, socializing,and growing together makes the process worthwhile.
Q: Do you feel you made any serious mistakes as you were starting or growing your business? Knowing what you know now, what would you have done differently?
A: Not many, to be honest. It’s the little things. For example, we should have gotten a better system and looked into better referral program earlier. These things are minor and we learn as we go. Currently, we have developed a solid foundation of friendly staff, easy to choose and buy memberships, large variety of modern equipment, and a motivating atmosphere. And we keep growing steadily non-stop.
Q: What other advice or words of inspiration would you like to share?
A: No matter how hard your path is, keep pushing your vision because there are milliards of people in the world and if you work hard enough, you will find your audience. Power Strength Gym has been extremely lucky with every single member we’ve signed up since 2015 and this is proof of our dedication and passion for what we are doing.
About Power Strength Gym
Power Strength Gym is a family business, established in 2015, that provides a fitness facility filled with state-of-the-art modern equipment mixed with the old vibe of classical bodybuilding. We bring together fitness enthusiasts of all levels and help them grow into professionals, change their lifestyle to a healthier one, and surround yourself with like-minded dedicated hard-working people. We maintain strong community spirit so every client feels like he is at home during workouts. Power Strength Gym hosts competitions, demos, a lot of promos etc. to keep gym flow alive and active. If you look to put in hard work to achieve your fitness goals with the strong support system of staff, personal trainers, and other members, this is the place to join!
"It takes colors and music, and motivational quotes. It takes specific staff training. It takes easy membership plans with no hidden fees. It takes a constant flow of events and individual, immediate customer support to make customers feel important in the gym, not just like one out of thousands of clients."—Valerii Kutieov