Last Updated: May 20, 2024, 2:23 pm by TRUiC Team

Best Vanity Phone Number Service in 2024

A vanity phone number can help promote your brand and make your business more memorable.

Finding the best vanity phone number service for your small business is easy with our review

Use our free Vanity Phone Number Generator to find the best custom phone number and service for your small business.

Person on phone researching the best vanity phone services.

Best Vanity Phone Numbers

Our Approach: 

We have considered the following factors when determining the best vanity phone number service for 2024:

  • Price: How much value-for-money is offered by each provider? Are there any hidden fees?
  • Number of features: Are there any additional VoIP services offered to the vanity phone number?
  • Unlimited Calling: Is this available? If so, at what price?
  • Customer Service: Is live chat support offered? How informative and responsive is each provider’s customer support team?
  • Setup speed: How long does it take to activate your vanity phone number? Can you port your existing number to a different provider?
  • Security: What measures are taken to improve the security of each provider’s users?

Our Best Vanity Number Providers for 2024:

  1. Line2
  3. Talkroute
  4. Unitel Voice
  5. Ringcentral
  7. Grasshopper
  8. Freedom Voice

1. Line2

First, you will need to be subscribed to one of the plans. After that, you can request a vanity phone number for a one-time activation fee of $30 (According to customer support).

This is the same regardless of what subscription plan you are working with. Users will need to submit a request with the number or criteria that they are looking for (e.g., 1-800-SHIPPING, 1-415-22DRINK, etc.). 


  • Extremely fast live chat service, almost instantaneous responses, very informative.
  • 20% annual discount option
  • 30-day money-back guarantee
  • Custom plan option
  • Very high value for money basic package, at a very affordable price.
  • High number of features, has “everything you need” as a small business
  • Unlimited calling for under $16


  • If your request is a “designated premium number” or if Line2 is required to ask their carrier to purchase a number, a one-time fee starting at $45 is included. 

Line2 offers three different subscription plans: 

Starter ($15.99 per Month):

  • Local or toll-free phone number available
  • Number porting
  • Mobile app integration 
  • Unlimited calls within the US and Canada
  • Unlimited toll-free minutes
  • Merged calling 
  • Caller ID
  • Call forwarding
  • On hold music
  • Professional greeting
  • Voicemail service
  • Call blocking
  • Unlimited Domestic SMS & MMS
  • Desktop app (i.e., softphone)

Growth ($20.99 per Month):

  • Everything in Start plan:
  • Auto-attendant service
  • Call scheduler

Business ($25.99 per Month):

  • Everything in Growth plan
  • Call recording
  • Voicemail transcriptions
  • Advanced reporting

Additional features at an extra cost include:

  • Greeting library
  • Number porting 
  • International calling
  • Call scheduling and call recording
  • Voicemail transcriptions (included for users on the Business plan)
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Recommended: Check out Line2 for the best vanity phone number service!


You will need to be subscribed to one of’s three plans in order to request a vanity phone number. The price for this will depend on the actual number in question, with no additional activation fee having to be paid. 

Numbers can range anywhere from $49 to $20,000. 


  • Increased vanity phone number choice
  • No activation fee (additional vanity phone numbers will include a monthly fee of $4.99 per month)
  • HIPAA and HITECH compliant
  • Very affordable subscription plans (can start as low as $8.99 per month per user depending on number of users and length of contract)
  • 20% discount available for all users on annual plans
  • Unlimited calling is extremely affordable — less than $20 per month per user.
  • High number of basic features, including conference calling, video meetings, transcription, etc.
  • 30-day money-back guarantee for all plans
  • Call blocking in Basic package
  • Amazing live chat customer service and email support
  • One-to-one scheduled appointments offered


  • $200 prepayment is required in order for international calling to be enabled (this will not be the case if you are on an annual plan)
  • No no-contract option (this offers less flexibility to businesses) 
  • Vanity numbers can be very expensive depending on demand has three plans, all of which include the following features:

  • SMS texting 
  • Call routing 
  • Voicemail transcription
  • Mobile and web apps
  • Video calling
  • Audio greeting menus (e.g., press 1 for customer support, etc.)
  • Call routing and call queues
  • Fax from phone (great for uploading documents from your computer and sending them over to clients, partners, or employees)
  • Conference calling 
  • Voicemail email notifications 
  • Call blocking

Basic Users ($12.99 per Month per User):

  • 300 pooled minutes
  • One phone number per account (additional ones can be purchased for $4.99 per month)
  • 1,000 pooled text segments (these are charged per 160-character segment) 
  • Video conferencing with up to 10 participants
  • Mobile and web apps

Plus Users ($19.99 per Month per User):

  • Everything for Basic users
  • Unlimited calling
  • One phone number per user
  • Business text messages 
  • Video conferencing with up to 25 participants, HIPAA compliance, and video recording
  • IP desk phone compatibility

Pro Users ($29.99 per Month per User)

  • Everything for Plus users
  • Call recording
  • Call analytics
  • CRM Integration
  • Video conferencing with 100 participants, HiFi Transcription, Whiteboard
  • Voicemail transcription
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Recommended: Get a vanity phone number to start branding your business today.

3. Talkroute

Talkroute offers four different subscription plans. You will need to be a Talkroute member in order to request a vanity phone number: 


  • No extra charge for 800 prefix
  • Can customize and add as many toll-free vanity phone numbers as needed. Can also request vanity phone numbers that utilize local area codes by contacting Talkroute
  • Vanity phone number texting
  • Can program your vanity phone numbers to forward incoming calls to your forwarding phone numbers, voicemail, and/or call menu depending on your plan
  • Texting from toll-free vanity phone numbers through business texting
  • Desktop and mobile app integration allows you to know whether an incoming call is from your business or from your friends and/or family.
  • Users who choose Talkroute will be able to access their account via the phone even if their internet dies out. 
  • HIPAA compliant
  • Unlimited calling from Basic package
  • Quite affordable


  • Added features come at a very hefty price (e.g., $59, etc.). This may not be ideal for businesses on a tight budget.
  • Some features may be unnecessary for ordinary day-to-day use

Basic ($19 per Month per User):

  • Local and toll-free numbers
  • Vanity numbers
  • 800 numbers 
  • Number porting 
  • Call forwarding
  • Ringing sequencing
  • SMS and MMS messaging: up to 500/month 
  • Text to email notifications
  • Texting access permissions 
  • Access to desktop, mobile, and web apps 
  • Video conferencing with up to 100 participants
  • Voicemail mailbox
  • On hold music 
  • Custom greetings
  • Grant and customize permissions (i.e., account administrators, account user creation, etc.) 
  • Incoming and outbound caller ID display 
  • HIPAA compliance

Plus ($39 per Month per User):

  • Everything in Basic package
  • Simultaneous ringing: All phones can be rung at once
  • Screen sharing 
  • Audio greeting menus (e.g., #1 for sales, #2 for support, etc.) 
  • Forward calls to specific users
  • Send callers to voicemail 
  • Unlimited texting 
  • Transfer live calls 
  • Ability to dictate the dates and times that your phones are available to receive calls

Pro ($59 per Month per User):

  • Everything in Plus package
  • Scheduled call forwarding 
  • Whiteboard service
  • File sharing 
  • The ability to record video meetings (this option will be introduced soon)
  • Use company directory to contact employees
  • Voice studio option: Talkroute’s in-house team record business greeting message
  • Ability to record all calls , this includes a custom message that informs your callers that this is happening
  • Ability to store all of your voice recordings
  • Ability to export your data to a CSV file
  • Business associate agreements available: Increased security

Enterprise (Quote Needed):

  • Everything in Pro package
  • Service level agreements (SLA)
  • Dedicated account manager
  • 10+ local and toll-free numbers (additional can be purchased at any time)
  • 20+ account users (additional can be purchased at any time)
  • 20+ voicemail boxers (additional can be purchased at any time)

After you have subscribed to one of Talkroute’s packages, you can add a vanity toll-free phone number by following these steps:

  1. Login to your Talkroute account and find the Manager tab.
  2. Click the “Add/Port Phone Number+” option: This can be found at the Virtual Phone Numbers section.
  3. Select the “Search for New Number” option under the “Add New Phone Number” area.
  4. Search and select your desired vanity phone number
  5. Depending on your plan, you may add the number for an additional fee (i.e., $5 per month per number, etc.) or upgrade your plan and get three phone numbers for free (Talkroute Pro). 
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Recommended: For an affordable and fully-customizable plan, check out Talkroute’s vanity phone number service.

4. UniTel Voice

Users can use UniTel Voice’s vanity search tool in order to quickly find toll-free vanity phone numbers with the following prefixes:

  • 800 
  • 888
  • 877
  • 866
  • 855
  • 844
  • 833


  • Team helps at no extra cost if you are having trouble finding a good number. This includes brainstorming vanity number ideas and sending you a list of the best available numbers for your business — clients retain no obligation to purchase any number.
  • Large pool of available toll-free vanity numbers via direct access to the FCC’s National Toll-Free Number Database. Users can access this in real time. 
  • Free professional recording
  • 30-day money-back guarantee
  • Live US-based support
  • Ability to request a quote if none of the packages are satisfactory
  • No monthly fee for vanity numbers


  • Activation cost can be relatively high. Having said that, this is only for 1800 vanity numbers, which are the rarest and hardest to find. 
  • Can be quite expensive if adding additional services (e.g., voicemail transcription, toll-free texting, conference calling, etc.). 
  • Not HIPAA compliant due to the provider’s voicemail notification emails having the audio file attached directly to the email. Having said that, it does generally follow HIPAA-compliant practices. 

UniTel Voice offers four different subscriptions plans, all of which include the following features:

  • Call announcement
  • Virtual auto attendant 
  • On-hold music
  • Unlimited call handling 
  • Employee extensions
  • Call forwarding and scheduling
  • Follow-Me Find-Me — connect three other phone lines (e.g., home, mobile, office, etc.)
  • Dial-by-Name directory
  • Call blocking
  • Voicemail to email and app transcription
  • Caller ID display
  • Simultaneous ringing (i.e., call blasting)

Start-Up ($9.99 per Month):

  • One number
  • 500 mins per month
  • Three users included
  • Mobile app

Unlimited ($24.99 per Month):

  • One number
  • Unlimited minutes
  • Unlimited number of users
  • Mobile app

Office ($29.99 per Month):

  • One number
  • Unlimited minutes
  • Three users included (can add more for $9.99 per user per month after you have subscribed to the Office package) 
  • Mobile app
  • Desktop softphone
  • Desk phones
  • Presence indicator
  • Team messaging

Office-Plus ($49.99 per Month):

  • One number
  • Unlimited minutes
  • Three users included (can add more for $9.99 per user per month after you have subscribed to the Office package) 
  • Mobile app
  • Desktop softphone
  • Desk phones
  • Presence indicator
  • Team messaging
  • Video conferencing
  • Screen sharing

For an additional fee, users can also add the following features:

  • Call recording
  • Custom vanity numbers: (one-time $15 activation fee)
  • 1800 vanity numbers: (one-time $99 activation fee)
  • Toll-free texting ($5 per month per 500 texts)
  • Voicemail transcription ($5 per month)
  • Conference calling ($2.99 per month)
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Recommended: Interested in UniTel Voice’s plans? Visit and start your subscription plan.

5. RingCentral

If you are already subscribed to one of RingCentral’s plans, you will need to pay a one-time activation fee of $30 in order to add a vanity phone number. You will also need to pay the additional monthly fee for adding a toll-free or local number. This is currently $4.99 per user per month. For new customers, plans start at $15.99.


  • 33% discount for users on annual plan 
  • Plans much more affordable for new customers, starting at $15.99
  • Mobile app integration
  • HIPAA compliant
  • Unlimited calls in most basic plan


  • Even though unlimited calls are offered in the “basic” plans, its pricing is higher than other providers’ premium plans. 
  • Phone rental is only available with a multi-year contract
  • Additional taxes and fees may apply
  • Poor customer service — live chat unresponsive, bad efficacy. 
  • Very expensive — additional activation and monthly fee required on top of plan to obtain a vanity phone number

RingCentral offers four distinct packages:

Essentials ($29.99 per User per Month):

  • Free trial option
  • Up to 20 users
  • Toll-free number 
  • Unlimited calls within the US and Canada
  • Enhanced business SMS
  • Voicemail to text notifications 
  • Document sharing 
  • Team messaging

Standard ($37.99 per User per Month):

  • Everything in Essentials package
  • Unlimited number of users 
  • Business phone numbers in over 100 countries
  • Unlimited internet fax and audio conferencing
  • Video meetings with up to 100 participants
  • Up to 24-hour meeting duration 
  • Quality of service reports 
  • Advanced features (e.g., integrations with Microsoft 365, Google Workspace, Slack, etc.) 
  • 24/7 customer support

Premium ($44.99 per User per Month):

  • Everything in Standard package
  • Automatic call recording 
  • Hot desking option 
  • Video meetings with up to 200 participants
  • Real-time analytics 
  • Advanced features with Salesforce and Zendesk 
  • Industry-specific integrations with Canvas and Smarsh.

Ultimate package ($59.99 per user per month):

  • Everything in Premium package
  • Device status reports
  • Unlimited storage
  • Device status alerts
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Recommended: RingCentral is a great option for users who are looking for affordable unlimited calling. 

6. charges a one-time $35 activation fee for toll-free vanity phone numbers. You will also be required to pay a monthly fee in order to subscribe to one of their three plans. 

All plans include the following features:

  • Phone extensions
  • Fax numbers
  • Call recording
  • Texting
  • Analytics
  • API and webhook access
  • Voicemail boxes
  • Standard call forwarding
  • Sequential call forwarding
  • Simultaneous call forwarding
  • Call screening 
  • Voicemail transcription
  • Customer support via phone and submitted forms


  • No setup fees
  • Cancel anytime — no contract 
  • 20% discount on annual plans
  • Number porting (takes two weeks on average)
  • Simple setup process
  • Reports tab to view call history 
  • Encrypted sensitive data to improve security
  • Long customer support availability (8 a.m. to 12 a.m. EST)
  • Users that do not pick an 800 prefix face a reduced price (i.e., $25 instead of $35)


  • No live chat
  • Even though no long term-contract options are available, users are charged a $20 “handling fee” to process refunds for “prepaid” minutes. 
  • Expensive — especially in non-basic packages
  • “Unlimited use” and/or “unlimited” minutes do not include international calling or any calls that are made between more than two individuals. offers three packages:

Personal Monthly ($23 per month):

  • 1,000 minutes 
  • One toll-free vanity phone number

Unlimited Monthly ($59 per month):

  • Unlimited minutes
  • One toll-free vanity phone number

Pro Monthly ($239 per month):

  • Unlimited “seats” (includes 5,000 minutes)
  • Five toll-free vanity phone numbers
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Recommended: Interested in a no-contract option with excellent customer service? Check out

7. Grasshopper

All Grasshopper plans include the following features:

  • Mobile app
  • Desktop app (i.e., softphone)
  • SMS texts 
  • Call forwarding and transfers
  • Virtual Fax
  • Voicemail transcription
  • Instant response feature
  • Customized greetings
  • Simultaneous call handling 
  • Call control (e.g., call blocking, call screening, etc.)


  • Free number porting service
  • High number of phone numbers 
  • Easy to set up
  • Free trial
  • 24/7 customer support


  • No text messaging for toll-free vanity numbers in Canada
  • No no-contract option
  • Not HIPAA compliant
  • No call recording
  • No unlimited minutes (calls charged at $0.06 per minute)
  • Very expensive

Grasshopper offers three packages: 

Solo ($29 per Month per User):

  • One phone number (additional phone numbers can be added for $10 per month)
  • Three extensions

Partner ($49 per Month per User):

  • Three phone numbers
  • Six extensions 

Small Business ($89 per Month per User):

  • Five phone numbers
  • Unlimited extensions 

Extra Features: Varies

  • Call blasting ($10 per month) 
  • Voice studio ($75 per order)
  • Ruby receptionist
  • International calling
  • Additional numbers ($10 per month per number)

For a more in-depth overview, see our Grasshopper Review

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Recommended: Start a free 7-day trial with Grasshopper

8. Freedom Voice

Freedom Voice offers three subscription plans. Users on any plan are required to pay a one-time activation fee of $30 in order to obtain a vanity phone number. 


  • No extra cost for vanity numbers (besides $30 activation fee) 
  • Fast activation time (i.e., one to three business days)
  • 30-day trial offered
  • May be a good option for small businesses that do not need unlimited calling and who are solely interested in obtaining a business vanity phone number.


  • Limited features
  • Unlimited calling is relatively expensive in comparison to other providers on this list
  • Not HIPAA compliant, and offers no information on whether any other security precautions are taken (e.g., encryption, etc.). 
  • No live chat support

The three plans are broken down in accordance with the number of calling minutes that they offer:

  • 400 minutes: $9.95 per month
  • 1,200 minutes: $19.95 per month
  • Unlimited minutes: $29.95 per month

All plans additionally include the following features:

  • Virtual auto attendant 
  • Call forwarding
  • Voicemail service
  • Mobile app integration
  • Unlimited texting
  • Online reports
  • Faxing

For an extra fee, users are also able to obtain the following features:

  • Get name and address ($0.10 per person) 
  • Record calls ($5 per month)
  • Hold music ($5 per month) 
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Recommended: Freedom Voice offers unlimited calling and a virtual phone number. Learn more about Freedom Voice.

How to Pick a Vanity Phone Number

A large number of the more “simple” or straightforward vanity phone numbers will likely already have been taken.  

Because of this, you should try to be as creative as possible when it comes to finding the ideal vanity phone number for your small business. Below are a few pointers that you always keep in mind: 

  1. Brainstorm ideal vanity words or phrases
  2. Try out other prefixes
  3. Consider how many vanity phone numbers you will need

1. Brainstorm Ideal Words

Before you begin searching for a vanity phone number, you should make a list of all of the words and phrases that relate to your brand and/or type of business. 

If you can’t come up with words that relate to your business’s name (e.g., 1-800–TRUIC), you may be able to come up with words that relate to the type of product and/or service that you are selling (e.g., 1-800-FORMLLC). 

If you still can’t find preferable terms, consider what value you offer as a business (e.g., 1-800-FIXROOF, etc.). 

Make sure that you include call-to-action (CTA) words in your chosen phrase, as these are generally the most memorable among consumers (e.g., buy, find, cheap, easy, etc.).

2. Check Out Other Prefixes

1800 numbers are undoubtedly the most difficult to find. This is because they are the oldest and their use is already prolific. 

If you have found your ideal vanity word or phrase and it is unavailable, consider trying it out in different prefixes. Generally speaking, the newer the prefixes, the higher the possibility of them being available. 

With this in mind, you should start by considering the following prefixes:

  • 855
  • 844
  • 833

A few of the providers on our list (e.g., UniTel Voice, etc.) offer specialized tools that automatically generate your vanity word’s availability in any other available prefixes if your 1800 version is unavailable.

3. Consider Whether You Need Additional Vanity Numbers

Depending on your business, it may be beneficial to obtain more than one vanity phone number. 

This is because having more than one vanity phone number will mean that you are able to assign each number to a specific marketing department within your business. 

In turn, this can enable you to track each phone channel’s traffic and extrapolate the price-effectiveness of each marketing method. This will give you a general idea of what form of marketing is bringing you the highest return on investment (ROI).

Advantages and Disadvantages of Vanity Phone Numbers

There are several advantages and disadvantages to getting a business vanity phone number that you should consider:


Increased Traffic

A vanity phone number is inherently easier to remember.

This can translate into increased traffic because it ensures that any prospective clients and/or customers that see your number on your advertisements will be much more likely to get in contact with you and enquire about further information (e.g., customer feedback, sales inquiries, discount deals, etc.). 

At the same time, vanity phone numbers tend to come off as much more “credible”. This can make you look like a more legitimate business in comparison to your competitors and help attract even more traffic. 

Improved Customer Experience

Vanity phone numbers with a specific sequence or spelling will improve your customer’s and prospective customers’ experiences from a practical standpoint, purely because of how easy they are to remember. 

This is particularly the case when it comes to your already existing customers, who will not need to spend time looking up or saving your phone number each time they need to get in contact with you. 

All in all, a vanity phone number lets your customers know that you have actively taken extra steps to ensure they are able to contact you as quickly and as easily as possible. 

Enhanced Brand Image

Associating your brand with a vanity number that is related to your products and/or services (.g., 1-800-ROOFING, etc.) can go a long way in making you a more recognizable and credible figure in your industry.

Keep in mind that this point is more applicable to business vanity phone numbers that resemble a specific word (e.g., 1-800-SHIPPING, etc.) rather than those that can be remembered through a specific numerical sequence (e.g., 1-800-222-333, etc.). 

Increased Competitiveness 

This point may be a bit obvious, but it should be mentioned nonetheless. All the aforementioned advantages that a vanity phone number can offer (i.e., improved traffic, customer service, and brand credibility) are massive contributors to making a business as competitive as possible.

Disadvantages of Vanity Phone Numbers

Higher Cost

Purchasing a vanity phone number can be quite expensive, especially when it is one with an older prefix (e.g., 800, 877, etc.).

Furthermore, vanity numbers generally require an additional “one-time fee” in order to be activated, even among the most competitive VoIP services and business phone providers

Decreased Local Presence

As we have already seen, a vanity phone number can be used to make your business seem more “credible,” and even give you a national presence. This may sound great, but its benefits and effectiveness will really depend on the nature of your business, and what your customers are looking for. 

Consider whether you would benefit more from being considered a “franchise” or from having a “local” presence that your nearby residents will respond to. 

Limited Benefits

One of the problems with vanity phone numbers is that they limit how much you can benefit from the increased traffic that they provide. 

Since you will be using one business phone number throughout all of your marketing mediums, you will be unable to easily determine where your customers found your contact information (e.g., website, business cards, offline channels, etc.). 

Tip: Interested in improving the effectiveness of your offline advertising? Check out our free QR code generator tool. FAQ

There isn’t a real difference. 800 phone numbers are the most common toll free numbers available. This also means that they are the hardest — and commonly most expensive — to find. 

An 800 number is the first type of toll free code that was released back in 1966. This was followed by the following prefixes:

  • 888
  • 877
  • 866
  • 855
  • 844
  • 833

As you can imagine, the older the prefixes, the rarer they are to find. This can make them a lot more expensive, but this will depend on…

Yes, you can add a business line to your cell phone by following these steps:

  • Find and download a cell phone app
  • Choose a vanity business phone number
  • Choose your subscription plan

For a more in-depth overview, see our article on how to add a business line to your cell phone

This will depend on the VoIP provider in question. From our review of the best VoIP services in 2024, the following providers offer vanity phone numbers:

  • Talkroute
  • RingCentral
  • Grasshopper

Note: Ooma offers users the ability to import vanity phone numbers if they already own them.