Car Dealership Logo Maker

No Design Experience Necessary

Get your car dealership logo in minutes!


Brand Your Car Dealership With Our Free Online Logo Maker

TRUiC’s car dealership logo maker allows you to easily brand your company and create the best logo design for your business in just a few clicks. We generate thousands of logos in seconds until you find the best, professional looking logo for your business. 

Our car dealership logos are unique as they are based on icons, designs, and other assets created by our TRUiC designers paired with open-source graphics and fonts, so there are no legal issues for your business. 

Once you make your free logo and download your favorite design, it is yours to own and further customize for all your business needs. Whether you choose to edit it further or use it for your website, business cards, correspondence, or other brandable items, our user-friendly logo generator has got you covered so you can create a high-resolution, professional logo in just a few steps!

Don’t have a business idea or registered your business name yet? Visit our helpful guides on How to Start a Car Dealership or visit our How to Register a Business Name.

Creating Your Car Dealership Logo

Whether you want to start a local used car dealership or a massive nationwide car dealership with locations in every state, you’re going to need a good logo first. 

A great logo will set you apart from your competition, no matter what size you want your business to be. Follow this guide, and you’ll be on your way to having a great logo.

Colors

Color is more important than you might think. It’s part of a science called color psychology. Color psychology states that specific colors evoke emotions in people. For example, the color blue is very calming, while the color red is bold and can feel aggressive at times.

Blue is a popular color among car dealerships. Using the color blue makes sense because it is a very calming color and is associated with trust. Buying a car is a very well thought out purchasing process, which is why car dealerships want consumer trust. A perfect example of this is the company CarMax. CarMax is a national used car dealership, and its logo and branding focus on the color blue.

When designing a logo, you should pick colors wisely and use color psychology to your advantage. Do your research on color psychology and consider how you want your potential customers to feel when they see your logo.

Icons & Symbols

Symbols play a significant role in a logo - they give your logo personality. Personality helps make any logo more memorable. They take your brand name or idea and represent it visually in the simplest possible way. 

Carvana is a national used car dealership with a great logo. Carvana sells cars, and the brand name is blended with the word “nirvana,” meaning bliss or peace. So it only makes sense that the symbol used in its logo is a car with a halo on the top. It takes the brand name and presents it in the simplest way possible, making it very effective.

Fonts

Fonts can often make or break a logo, but that’s what makes choosing a font one of the most exciting parts of designing one. Fonts change the brand’s overall look and feel to the consumer, so you must make a calculated decision when choosing one.

The two main font families are sans serif and serif. Serif fonts, like Times New Roman, have an extra stroke at the end of the letters while sans serif fonts like Helvetica do not. Most car dealership logos feature sans serif fonts. Sans serif fonts appear modern and “hip” to the consumer. Many car dealerships are continually looking to grow and innovate, so it only makes sense to choose a sans serif font for their logo.

CarSense is one of the leading used car dealerships in the country. They are continually providing new ways for consumers to buy and sell cars, whether in person or online. They have a very bold and recognizable logo, and it features a sans serif font.

When deciding how you want potential customers to perceive your company’s overall look and feel, definitely consider using a sans serif font for your logo.

Whether you’re stuck on fonts, colors, or icons - this guide is exactly what you need to create an amazing logo for your car dealership.

1. Enter Your Business Name and Tagline

The TRUiC car dealership logo generator requires you to add your business’s name and optionally a tagline, or slogan, to help generate your logo.

2. Choose a Type of Logo Design, Font, and Color Scheme

When designing your logo, you’ll have to choose between having a logo with a graphic or a text only car dealership logo.

Option 1: Graphic

This type of logo displays your business name with a themed car dealership graphic that will be displayed in a few different layouts. The graphic will either sit next to your business name, or it will sit above it.

After choosing this, you’ll need to choose your favorite font style and color pallet to generate your first set of logo choices.

Option 2: Text 

This type of logo displays your business name or just the initials of your business name in a stylized way using creative fonts and typography

After this, you’ll choose a color pallet and generate your logo choices.

3. Generate Logo Options

Our generator creates thousands of logos to choose from. Feel free to search through our numerous options and explore!

4. Customize Your Car Dealership Logo

Wonderful! You've found a logo you like; you can now customize it further by changing up the font and color for your car dealership logo. If you aren't happy with the changes you made, there is a reset button so that you never lose your original design.

5. Download Your Car Dealership Logo

Now that your logo is customized, you will go to our final step, downloading your logo. We make it hassle-free with no email requirements and no sign-ups of any kind — simply download and you’re done.

Our logo maker will provide you with a high-resolution logo in a scalable vector graphic (SVG) file format. This file format is the best for logos because it is easily editable and can be resized as small or as large as you need without losing any quality.

Our car dealership logo designs also come available for all social media platforms like YouTube, Instagram, Facebook, Google, and more.

6. After Downloading, Make Sure Your Logo is Unique

Now that you have decided on your favorite logo design for your business, you should conduct a trademark search to ensure that your logo design is unique. 

This step will ensure that your logo design is unique to your business and that once trademarked, no one will be able to use it. If you want to learn more about how to trademark your professional logo and ensure its availability, you can visit our guide on How to Trademark Your Business Brand.

Make sure to confirm that your new logo is completely unique by taking the following steps: 

  • Perform a reverse image search on Google.
  • Formally conduct a trademark search using a lawyer specialized in trademarks.

7. Get Your Domain and Start Creating Your Website

Now that you have your logo, you are ready to start building your brand and creating your website. GoDaddy's free website builder offers the best option for creating a professional website and is very user-friendly — even for beginners. Creating your own website is such a crucial and satisfying step for any new business owner.

Things to Consider When Picking a Logo

Your company logo can convey different meanings depending on the logo design you choose so try branding your company with a logo sporting symbols, icons, and/or fonts that clearly represents what you’re selling to your customers (e.g., use a coffee cup in the logo for a coffee shop).

Color Psychology - The colors in your business logo design can help define the mood of your business. Consider which color scheme will best represent your logo design when using the color editor and creating your company brand with our logo maker.

  • Warm colors such as red, orange, pink, brown, beige, and yellow are considered to be inviting or exciting.
  • Cool colors like blues, greens, and purples convey a relaxing mood in a brand relating to the ocean or a calming atmosphere. 
  • Black and white provide great contrast when branding your business and are easy to see and read. 

Accessibility - There are basic rules when it comes to creating an effective and accessible logo design. 

  • The font you choose should be easy for customers to read and recognize. 
  • Color contrast is vital for the readability of your business logo.

Icons vs. symbols to make your own logo design - Symbols can help to represent your business, like products you sell or the type and quality of service you offer; it’s like a visual metaphor for your logo design.

For example, a logo design for a CBD oil shop could be depicted as a leaf; the symbolism being that it’s earthy, organic, natural, or all of these. Or, if you own a computer store, you can create a logo design that has the icon of a computer, it can really be that simple.

Font style - Choosing the right font for a logo design is important since fonts capture the attention of customers and show what they can expect from your company. 

If you own a more formal business, such as an accounting firm, you’ll likely want to choose a font that is more minimalistic and professional. If you’re opening a business such as a toy store, you’ll probably want to choose a font that is more fun and whimsical. 

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners, we'll give you helpful tips and advice for creating the best unique logo for your business.

Frequently Asked Questions

How soon can I use my free car dealership logo?

After creating your own logo, you can download it and use your new car dealership logo immediately.

How much does it cost to create a logo using TRUiC's Logo Generator?

Using TRUiC’s car dealership logo generator to design your own logo and download it is completely free, with no email sign ups and no strings attached.

Once you’ve downloaded your logo, you can use it for any commercial or personal purposes. We recommend getting marketing and promotional materials, like business cards through Deluxe.

What is the difference between copyright, trademark, and patent?

Copyright, trademark, and patent are all types of intellectual property (IP)  that do different things: 

Copyrights are often used by artists to protect their creative work; if someone copyrights their work (e.g., novel, song, etc.), they own the rights to be able to do what they want with it, from selling to recreating.

A trademark, according to the United States Patent and Trademark Office (USPTO), is a word, phrase, symbol, and/or design that identifies and distinguishes the source of the goods of one party from those of others. Trademarks are commonly used for logos and slogans.

Patents are used to protect inventions and ideas. For instance, if someone creates a type of machine or tool, a patent can grant rights to the inventor so no one can use their invention/idea without permission.