Catering Business Logo Generator

A catering company is responsible for providing high-quality food and beverages for a variety of events, including weddings, corporate events, and private parties. The logo of a catering business should reflect the professionalism, creativity, and attention to detail that are required for delivering exceptional culinary experiences to clients. With TRUiC's catering service logo maker, entrepreneurs can create a design that captures the essence of their brand and resonates with their target audience, whether they specialize in gourmet cuisine, fusion flavors, or traditional dishes.

Creating Your Catering Business Logo

For a catering business, you want a logo that will get people excited about your food. You can do this by using symbols and colors that remind people of good food. Also, consider using the right imagery and font to make your logo feel light and fresh. These are important qualities when it comes to food. But don’t forget about including colors and a clean layout to indicate your professional and dependable style as well. Check out our tips below to design your own catering business logo.

Popular Catering Business Symbols for Logos

You do not have to include a symbol in your catering business logo, but many catering businesses do choose to include a symbol in their logo. Stay away from abstract shapes. These are generally only used in industries where they can symbolize something, even if the shape itself is not totally recognizable. In the catering industry, this isn’t the case.

Use symbols that are easily recognizable as real objects. Several top catering businesses use a grain symbol, which is a common image when you’re talking about food. This also indicates healthy and high-quality food. We see this with Leading Caterers of America and Herban Feast. Alternatively, you can include symbols that indicate mealtimes, such as a serving dish or utensils. DJ’s California Catering and Rocky Top Catering take this route.

Best Colors for Catering Logos

Catering companies mainly use primary colors in their logos; red, yellow, blue, and green (a primary color when talking about light). These are a great way to give your logo a bit of color without it being overwhelming since they are basic colors.

Additionally, each of these symbolizes something very important when it comes to the catering industry. Blue indicates trust, dependability, and professionalism, while yellow shows optimism and happiness. Though these two aren’t related to food directly, they are important characteristics if you’re trying to sell your business to your customers. 

Green and red are more directly related to food. Green indicates health, showing high quality in your food. Red makes people hungry, which is obviously great if you’re selling a food product. You can see these colors used throughout the brand logos mentioned previously.

Feel free to use more than one color but don’t go overboard. In general, catering businesses use a single color for the imagery and text in their logo. Leading Caterers of America is an exception to this rule but most of its logo is still a dark blue with a slight hint of yellow.

Best Fonts for Catering Business Logos

In general, the font you choose should be thin. This is another way to indicate light, healthy food choices. Even if you aren’t marketing health food, specifically, most people looking to hire a catering company are looking for a caterer that sells high-value food. People don’t want to eat and feel heavy or weighed down. They want to feel full but still good afterward. Leading Caterers of America, Herban Feast, and Rocky Top Catering each use a thin, basic font.

Generally speaking, you should write out the full name of your catering business in your logo. You can include initials as well as the full name, just as long as you don’t only use initials in the logo. This helps people remember your brand name and gives you a more personal appeal to your customers.

Catering Business Logo Layout

Catering businesses include the symbol either over the top of the text or surrounding the main part of the brand name. For example, Herban Feast and Rocky Top Catering have the symbol at the top of the logo. DJ’s California Catering uses utensils and palm trees to accentuate “DJ’s.” When customers talk about the business, they might not say “DJ’s California Catering” and instead refer to it as “DJ’s” in casual conversation. So, it depends on how you want your business to be best known by your customers.

Your layout will also need to be clean and organized. Beyond good food, people want a reliable catering company. Event planning is stressful, and the last thing they want is a catering company that is all over the place. Show your customers that you are organized by giving every element its own space in your logo. Don’t overlap any shapes or text as it will appear too busy and possibly amateur in this context. As you can see, all of the brands mentioned above follow this rule.

Your logo needs to tell customers what your brand is about. With these tips, you can design a catering business logo that gets your customers excited to try your food. A properly designed logo will attract new customers and help your business flourish.

How to Use Our Free Logo Generator

Follow the simple steps below to create, personalize, and download your company logo design in just a few clicks:

1. Enter Your Business Name and Tagline

The TRUiC catering business logo generator requires you to add your business’s name and optionally a tagline, or slogan, to help generate your design.

Still need help finding a name for your company? Then check out our review of the Best Business Name Generators and find the service that will work best for you and your small business.

2. Choose a Type of Logo Design, Font, and Color Scheme

You’ll have to choose between having a catering logo with a graphic or a text only design.

Option 1: Graphic

This type of design displays your business name with a themed catering business graphic that will be displayed in a few different layouts. The graphic will either sit next to your company name, or it will sit above it.

Then, choose your favorite font style and color pallet to generate your first set of choices.

Option 2: Text 

This type of catering logo displays your business name or just its initials in a stylized way using creative fonts and typography. 

After this, you’ll choose a color pallet and generate your choices.

3. Generate Catering Logo Options

Our generator creates thousands of catering business logos to choose from. Search through our numerous options and explore!

4. Customize Your Catering Logo

You've found a design you like; you can now customize it further by changing up the font and color. If you aren't happy with the changes you made, there is a reset button so that you never lose your original result.

5. Download Your Catering Business Logo

We make downloading your design hassle-free with no email requirements and no sign-ups of any kind — simply download and you’re done.

Our catering logo generator will provide you with a high-resolution design in a scalable vector graphic (SVG) file format. This file format is the best for logos because it is easily editable and can be resized as small or as large as you need without losing any quality.

6. After Downloading, Make Sure Your Logo is Unique

Now that you have decided on your favorite catering logo design for your venture, you should conduct a trademark search to ensure that it is unique.

Learn more about how to trademark your professional logo and ensure its availability, by visiting our guide on How to Trademark Your Business Brand.

Confirm that your new design is unique by taking the following steps:

• Perform a reverse image search on Google.
• Formally conduct a trademark search using a lawyer specialized in trademarks.

7. Bring Your Catering Logo to Life

Once you’ve generated your logo design, it is yours to keep and use for promotional materials.

We recommend using a service like Zazzle, which provides quality printing services for a variety of materials, including business cards, flyers, banners, letterheads, and so forth.

Our logos can also be utilized for branding, social media (e.g., YouTube, Instagram, Facebook, Google, etc.), and more.

If you already have a catering logo, you can also add it to a QR code with our Free QR Code Generator.

Looking for additional design inspiration? Explore more of our small business logo generators.

8. Get Your Domain and Start Creating Your Website

Once you have your catering business logo, you can start building your brand and creating your website.

Learn how to build a website on your own with our guide. Alternatively, you can get started with GoDaddy's free website builder which offers the best option for creating a professional website and is user-friendly.

Find out why GoDaddy is our top choice for anything to do with business websites by reading our GoDaddy Website Builder Review.

Things to Consider When Picking a Logo

It's best to brand your company with a logo that includes symbols, icons, colors, and fonts that clearly represent what you’re selling to your customers. Luckily, TRUiC's Free Logo Generator offers a large variety of options for all kinds of styles and branding options.

Color Psychology - Colors can help define the mood of your venture. Consider which color scheme will best represent your catering business when using the color editor and creating your company brand with our logo maker.

Accessibility - When it comes to creating an accessible design, the font you choose should be easy for customers to recognize, and color contrast is vital for readability.

Icons vs. symbols to make your own logo design - Symbols can help to represent your business, like products you sell or the type and quality of service you offer.

For example, a logo for a CBD oil shop could be depicted as a leaf; the symbolism being that it’s earthy, organic, natural, or all of these.

Font style - Choosing the right font is important since fonts capture the attention of customers and show what they can expect from your company. 

If you own a more formal business, such as an accounting firm, you’ll likely want to choose a font that is more minimalistic and professional. If you’re opening a company such as a toy store, you’ll probably want to choose a font that is more fun and whimsical. 

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners.