Restaurant Logo Generator

In addition to the great food, having a professional logo for your restaurant is the key to successful branding. A great logo conveys the unique personality of your restaurant and what it offers, helping customers recognize and remember you among competitors. Good branding can help you effectively market your business, generating loyalty, trust, and, ultimately, more sales. 

For restaurants looking for the best logo design for their brand, TRUiC's restaurant logo maker is the perfect solution. Generate thousands of logos in seconds until you find one that fits your brand. All designs are made unique by using a large collection of open-source fonts and graphics, giving you a professional, one-of-a-kind look that stands out from the crowd.

Creating Your Restaurant Logo

Restaurant logos need to make customers hungry as well as ensure they remember the restaurant’s name. You can use graphics to visualize your name, colors to invoke hunger, and both font styles and an optimal layout to add a little flair. Read on to learn several tips for designing an effective logo for your restaurant.

Popular Restaurant Logo Graphics

Food represents the obvious choice for imagery in a restaurant logo. While you certainly can include a food-related graphic in your logo, it shouldn’t take center stage. Why? Nearly all of the most successful restaurants design their logos to directly reflect their brand names. Whether representing a plant, animal, or some other object, the included graphics always relate to the brand name. In addition, the icon within your logo could symbolize the type of food you serve.

The LongHorn Steakhouse® logo, for example, includes a graphic of a Texas Longhorn — a type of cattle. That graphic also helps to convey that this restaurant, as a steakhouse, specializes in serving meat.

The Chili’s® logo features a chili pepper graphic that not only relates to the restaurant’s name, but also advertises the spicy American and Tex-Mex cuisine it serves. Other examples include the apple in the Applebee’s® logo, the olive branch in the Olive Garden® logo, and the mountain range in the Outback Steakhouse® logo, which symbolizes the Australian outback.

Best Restaurant Logo Colors

While the graphics in your logo should reflect your restaurant’s brand name, use colors to get people interested in your food. Red is the best choice because research shows it helps induce hunger in viewers, which may encourage them to come try your food.

Green is another popular option for restaurant logos because it conveys a calm, casual atmosphere as well as high-quality food. The LongHorn Steakhouse and Outback Steakhouse logos both use red as their primary color, while the Chili’s and Applebee’s logos combine both red and green. Olive Garden’s logo, on the other hand, just features green.

Aim to use one or two colors in your logo. While you should avoid solely black and white designs, remember to never use more than two colors. Color will help you get people interested in your food, but the presence of three or more colors in a logo will look busy and may deter someone seeking a quiet, relaxing meal. Each of the brands mentioned above use just one or two colors in their logos, not including black and white.

Top Font Styles for Restaurant Logos

Similar to your chosen color palette, the font style you use should convey a warm and inviting atmosphere in your restaurant. Aim to use a serif font for at least part of your restaurant’s name. Using only sans-serif fonts will look too hard and professional. While sans-serif fonts suit some industries, they don’t work as well in attracting people seeking a recreational outing or cozy meal.

You can use either a printed or cursive font as well as two different font styles or sizes to add a bit of flair to your logo. For example, LongHorn Steakhouse and Outback Steakhouse both use two different font styles and sizes in their logos.

The LongHorn Steakhouse, Chili’s, and Applebee’s logos only feature serif fonts, while the Outback Steakhouse logo includes both a serif and a sans-serif font. While the Olive Garden logo lacks a serif font, that’s fine because it uses a cursive font — another soft font style.

Ideal Layouts for Restaurant Logos

These successful restaurant logos all feature a pretty straightforward layout. Elements don’t overlap, and the restaurant name is easy to read at a quick glance.

There’s also no strict rules regarding graphic and text placement. Graphical elements can appear above, below, beside, or even at an angle to the text. Each of these restaurant brands uses a different layout for its logo in terms of text and graphic placement. Play around with placement until you find an appealing layout, but remember to give each element its own space.

Text and graphics can appear off-center as long as the layout looks clean. For instance, the Chili’s and Outback Steakhouse logos use a centered layout while the LongHorn Steakhouse, Applebee’s, and Olive Garden logos don’t.

Ultimately, you want to design your business logo in a way that’ll make customers hungry and ensure they remember your restaurant’s name. By following these tips from industry experts, you can create a logo that’ll help drive a flood of new customers to your door.

How to Use Our Free Logo Generator

Follow the simple steps below to create, personalize, and download your company logo design in just a few clicks:

1. Enter Your Business Name and Tagline

The TRUiC restaurant logo generator requires you to add your business’s name and optionally a tagline, or slogan, to help generate your design.

Still need help finding a name for your company? Then check out our review of the Best Business Name Generators and find the service that will work best for you and your small business.

2. Choose a Type of Logo Design, Font, and Color Scheme

You’ll have to choose between having a restaurant logo with a graphic or a text only design.

Option 1: Graphic

This type of design displays your business name with a themed restaurant graphic that will be displayed in a few different layouts. The graphic will either sit next to your company name, or it will sit above it.

Then, choose your favorite font style and color pallet to generate your first set of choices.

Option 2: Text 

This type of restaurant logo displays your business name or just its initials in a stylized way using creative fonts and typography. 

After this, you’ll choose a color pallet and generate your choices.

3. Generate Restaurant Logo Options

Our generator creates thousands of restaurant logos to choose from. Search through our numerous options and explore!

4. Customize Your Restaurant Logo

You've found a design you like; you can now customize it further by changing up the font and color. If you aren't happy with the changes you made, there is a reset button so that you never lose your original result.

5. Download Your Restaurant Logo

We make downloading your design hassle-free with no email requirements and no sign-ups of any kind — simply download and you’re done.

Our restaurant logo generator will provide you with a high-resolution design in a scalable vector graphic (SVG) file format. This file format is the best for logos because it is easily editable and can be resized as small or as large as you need without losing any quality.

6. After Downloading, Make Sure Your Logo is Unique

Now that you have decided on your favorite restaurant logo design for your venture, you should conduct a trademark search to ensure that it is unique. 

Learn more about how to trademark your professional logo and ensure its availability by visiting our guide on How to Trademark Your Business Brand.

Confirm that your new design is unique by taking the following steps: 

• Perform a reverse image search on Google.
• Formally conduct a trademark search using a lawyer specialized in trademarks.

7. Bring Your Restaurant Logo to Life

Once you’ve generated your logo design, it is yours to keep and use for promotional materials.

We recommend using a service like Zazzle, which provides quality printing services for a variety of materials, including business cards, flyers, banners, letterheads, and so forth.

Our logos can also be utilized for branding, social media (e.g., YouTube, Instagram, Facebook, Google, etc.), and more.

If you already have a restaurant logo, you can also add it to a QR code with our Free QR Code Generator.

Looking for additional design inspiration? Explore more of our small business logo generators.

8. Get Your Domain and Start Creating Your Website

Once you have your restaurant logo, you can start building your brand and creating your website.

Learn how to build a website on your own with our guide. Alternatively, you can get started with GoDaddy's free website builder which offers the best option for creating a professional website and is user-friendly.

Find out why GoDaddy is our top choice for anything to do with business websites by reading our GoDaddy Website Builder Review.

Things to Consider When Picking a Logo

It's best to brand your company with a logo that includes symbols, icons, colors, and fonts that clearly represent what you’re selling to your customers. Luckily, TRUiC's Free Logo Generator offers a large variety of options for all kinds of styles and branding options.

Color Psychology - Colors can help define the mood of your venture. Consider which color scheme will best represent your restaurant business when using the color editor and creating your company brand with our logo maker.

Accessibility - When it comes to creating an accessible design, the font you choose should be easy for customers to recognize, and color contrast is vital for readability.

Icons vs. symbols to make your own logo design - Symbols can help to represent your business, like products you sell or the type and quality of service you offer.

For example, a logo for a CBD oil shop could be depicted as a leaf; the symbolism being that it’s earthy, organic, natural, or all of these.

Font style - Choosing the right font is important since fonts capture the attention of customers and show what they can expect from your company. 

If you own a more formal business, such as an accounting firm, you’ll likely want to choose a font that is more minimalistic and professional. If you’re opening a company such as a toy store, you’ll probably want to choose a font that is more fun and whimsical. 

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners.