Towing Company Logo Maker

No Design Experience Necessary

Get your towing company logo in minutes!

Brand Your Towing Company With Our Free Online Logo Maker

TRUiC’s towing company logo maker allows you to easily brand your company and create the best logo design for your business in just a few clicks. We generate thousands of logos in seconds until you find the best, professional looking logo for your business. 

Our towing company logos are unique as they are based on icons, designs, and other assets created by our TRUiC designers paired with open-source graphics and fonts, so there are no legal issues for your business. 

Once you make your free logo and download your favorite design, it is yours to own and further customize for all your business needs. Whether you choose to edit it further or use it for your website, business cards, correspondence, or other brandable items, our user-friendly logo generator has got you covered so you can create a high-resolution, professional logo in just a few steps!

Don’t have a business idea or registered your business name yet? Visit our helpful guides on How to Start a Towing Company or visit our How to Register a Business Name.

Creating Your Towing Company Logo

A logo serves as a representation of your tow truck company’s character and vision. An ideal logo distinguishes your business from your competition and visually represents who you are and what you do.

Your tow truck company should have a logo that sticks out and draws attention. It helps to establish trust with potential customers, and your current customers should grow to expect it on all your products.

Every little detail in your tow truck company’s logo, including the icons, colors, and fonts, can be used to convey a specific message. Examples of good tow truck company logos include Al’s Anywhere Towing and Tri-City Towing.

It is best to be patient when designing a logo for your tow truck business. You want to choose the right fonts, colors, and icons that clearly express the services you provide and help to establish your reputation as a trustworthy company.

You can try designing your company’s logo on your own, but collaborating with a logo designer who brings an artistic eye, expertise, and experience often leads to better results. Important things you should go over during the design process include the icons, colors, and fonts that will be used. Each can be used to convey subliminal messages to potential customers.  


Colors that are commonly used for tow truck logos include black, blue, and yellow. Black works well for the industry since it represents strength, formality, and authority. Blue represents confidence, depth, and stability. Yellow represents hope, positivity, and optimism. The type of feelings you might have when stranded on a deserted road somewhere hoping for help to arrive. Tri-City Towing’s logo merges black and yellow well to create an eye-catching logo.


When it comes to creating tow truck company logos, icons that incorporate the image of a truck or hook work best. This imagery immediately gives anyone viewing the logo an idea of what your company does, and it will help build trust if the logo looks professional. 

An example of effective and clear imagery is Tri-City Towing’s logo, which incorporates tow truck hooks with the company’s name.


Tow truck logos typically use bold, rugged, clear, fonts that fit the blue-collar nature of the industry. Fonts like Peace Sans, Aleo, and Morton Typeface have these properties. All-City Towing and Tri-City Towing use Peace Sans in their logos and incorporate their full company names.

First Impressions Matter

Your tow truck company’s logo is the first thing potential customers use to judge your business. Get a logo that represents your company’s values as well as the services you provide and build credibility with consumers by making that logo professional. 

You can work with an experienced designer to come up with a logo, or you can create a logo yourself.

1. Enter Your Business Name and Tagline

The TRUiC towing company logo generator requires you to add your business’s name and optionally a tagline, or slogan, to help generate your logo.

2. Choose a Type of Logo Design, Font, and Color Scheme

When designing your logo, you’ll have to choose between having a logo with a graphic or a text only towing company logo.

Option 1: Graphic

This type of logo displays your business name with a themed towing company graphic that will be displayed in a few different layouts. The graphic will either sit next to your business name, or it will sit above it.

After choosing this, you’ll need to choose your favorite font style and color pallet to generate your first set of logo choices.

Option 2: Text 

This type of logo displays your business name or just the initials of your business name in a stylized way using creative fonts and typography

After this, you’ll choose a color pallet and generate your logo choices.

3. Generate Logo Options

Our generator creates thousands of logos to choose from. Feel free to search through our numerous options and explore!

4. Customize Your Towing Company Logo

Wonderful! You've found a logo you like; you can now customize it further by changing up the font and color for your towing company logo. If you aren't happy with the changes you made, there is a reset button so that you never lose your original design.

5. Download Your Towing Company Logo

Now that your logo is customized, you will go to our final step, downloading your logo. We make it hassle-free with no email requirements and no sign-ups of any kind — simply download and you’re done.

Our logo maker will provide you with a high-resolution logo in a scalable vector graphic (SVG) file format. This file format is the best for logos because it is easily editable and can be resized as small or as large as you need without losing any quality.

Our towing company logo designs also come available for all social media platforms like YouTube, Instagram, Facebook, Google, and more.

6. After Downloading, Make Sure Your Logo is Unique

Now that you have decided on your favorite logo design for your business, you should conduct a trademark search to ensure that your logo design is unique. 

This step will ensure that your logo design is unique to your business and that once trademarked, no one will be able to use it. If you want to learn more about how to trademark your professional logo and ensure its availability, you can visit our guide on How to Trademark Your Business Brand.

Make sure to confirm that your new logo is completely unique by taking the following steps: 

  • Perform a reverse image search on Google.
  • Formally conduct a trademark search using a lawyer specialized in trademarks.

7. Get Your Domain and Start Creating Your Website

Now that you have your logo, you are ready to start building your brand and creating your website. GoDaddy's free website builder offers the best option for creating a professional website and is very user-friendly — even for beginners. Creating your own website is such a crucial and satisfying step for any new business owner.

Things to Consider When Picking a Logo

Your company logo can convey different meanings depending on the logo design you choose so try branding your company with a logo sporting symbols, icons, and/or fonts that clearly represents what you’re selling to your customers (e.g., use a coffee cup in the logo for a coffee shop).

Color Psychology - The colors in your business logo design can help define the mood of your business. Consider which color scheme will best represent your logo design when using the color editor and creating your company brand with our logo maker.

  • Warm colors such as red, orange, pink, brown, beige, and yellow are considered to be inviting or exciting.
  • Cool colors like blues, greens, and purples convey a relaxing mood in a brand relating to the ocean or a calming atmosphere. 
  • Black and white provide great contrast when branding your business and are easy to see and read. 

Accessibility - There are basic rules when it comes to creating an effective and accessible logo design. 

  • The font you choose should be easy for customers to read and recognize. 
  • Color contrast is vital for the readability of your business logo.

Icons vs. symbols to make your own logo design - Symbols can help to represent your business, like products you sell or the type and quality of service you offer; it’s like a visual metaphor for your logo design.

For example, a logo design for a CBD oil shop could be depicted as a leaf; the symbolism being that it’s earthy, organic, natural, or all of these. Or, if you own a computer store, you can create a logo design that has the icon of a computer, it can really be that simple.

Font style - Choosing the right font for a logo design is important since fonts capture the attention of customers and show what they can expect from your company. 

If you own a more formal business, such as an accounting firm, you’ll likely want to choose a font that is more minimalistic and professional. If you’re opening a business such as a toy store, you’ll probably want to choose a font that is more fun and whimsical. 

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners, we'll give you helpful tips and advice for creating the best unique logo for your business.

Frequently Asked Questions

How soon can I use my free towing company logo?

After creating your own logo, you can download it and use your new towing company logo immediately.

How much does it cost to create a logo using TRUiC's Logo Generator?

Using TRUiC’s towing company logo generator to design your own logo and download it is completely free, with no email sign ups and no strings attached.

Once you’ve downloaded your logo, you can use it for any commercial or personal purposes. We recommend getting marketing and promotional materials, like business cards through Deluxe.

What is the difference between copyright, trademark, and patent?

Copyright, trademark, and patent are all types of intellectual property (IP)  that do different things: 

Copyrights are often used by artists to protect their creative work; if someone copyrights their work (e.g., novel, song, etc.), they own the rights to be able to do what they want with it, from selling to recreating.

A trademark, according to the United States Patent and Trademark Office (USPTO), is a word, phrase, symbol, and/or design that identifies and distinguishes the source of the goods of one party from those of others. Trademarks are commonly used for logos and slogans.

Patents are used to protect inventions and ideas. For instance, if someone creates a type of machine or tool, a patent can grant rights to the inventor so no one can use their invention/idea without permission.