Video Game Company Logo Generator

A captivating logo is essential for any video game company striving to stand out in the fiercely competitive gaming industry. The right design will be a visual cornerstone for your brand, capturing the spirit of the gaming experiences that your company offers. Without a solid brand, your company’s games could easily be lost in the glut of products in the marketplace.

Whether designing a logo for your company or a specific game, TRUiC’s video game company logo maker can help you create the perfect design. An AI-powered tool, the generator will recommend some of the best logos based on your venture, any general existing marketing information, and the industry.

Creating Your Video Game Company Logo

The most well-established game brands like NintendoⓇ demonstrate just how well a simple logo design can work. Nintendo’s logo is just its name inside an encircling button icon on a red background. Nintendo has been around for decades, though, so if you are trying to design your video game company logo now, you might want to spice things up a bit. But the truth is, simple is still often best. It all depends on what you want to communicate through your logo.

Here we will help you understand how some of the most successful video game company logos work, including how they use color, shape, and font, to target their preferred market. Once you understand how they do it, you can use the same principles to design your own logo — one that will draw in customers and establish your unique video game brand.

Colors Used in Video Game Logos

Some industries barely use color in their logos. Others, like the video game industry, almost always use color. That’s because video games are supposed to be fun and exciting, and you usually need color to convey that kind of excitement. But the exact nature of the excitement companies want to build can vary.

Take Nintendo, for example. At its heart, Nintendo is still a kid’s company wanting to appeal to kids — even if it’s appealing to adults who are kids at heart. It has kept its bright red colored logo because it remains iconic to the world. Just like Mario’s red hat, Nintendo’s red logo tells you that you can always rely on it for fun.

Compare Nintendo’s bright red to the EA™ red logo. They both take advantage of the excitement red brings, with EA using a slightly lighter shade. Considering that EA is the premier sports gaming company, it makes sense that it wants to pump players up as much as possible — and how better than to use the most stimulating color out there?

What kind of games are you offering your target market? Are they fun and carefree, or are they deep and serious? The color you choose should be based on what you want your audience to think of your brand.

The Most Popular Icons & Symbols for a Video Game Logo

Icons and symbols are often used in video game company logos because they can stick in the minds of the viewer. If they become well-known enough, they can be recognized without explanation. Rockstar Games is a good example of symbol and icon usage. The company symbol consists of an “R” on a yellow background with a star icon on the tail of the “R.” The name rolls off of the tongue just by reading the “R” and saying “star.” No interpretation is needed.

EA is similar. Everyone who plays video games regularly knows about EA. But not all of them know that the EA stands for Electronic Arts. That’s because the EA symbol has been burned in the minds of the gaming community over the decades.

For your video game company logo, it might be a great idea to come up with an icon and/or symbol for your company. Depending on the name of your company, the choice might be obvious. But if not, you can still choose an icon or symbol that has meaning for your business and your target market.

The Top Font Styles you Should use in Your Video Game Logo

The top video game companies take full advantage of the power of fonts to make their logos memorable. Sans serif is one of the most popular font families out there, one that is accessible to everyone but can be spiced up to be more interesting when necessary. Rockstar Games uses a sans-serif typeface on a rich yellow background to present a smooth, elegant image. Nintendo also uses a sans-serif font, but they keep it simpler with a straight, bold typeface that kids and adults alike can easily read and understand.

Your video game company logo can follow Nintendo’s lead and use sans serif, or you could try something more creative and go with a hand-drawn font as Blizzard® uses. The nice thing about the video game industry is that your target market is likely to respond well to a variety of fonts as long as they seem appropriate to what you are selling. Fighting games use different fonts than puzzle games, for example. Determine what market you are targeting and pick your font based on that information.

How to Use Our Free Logo Generator

Follow the simple steps below to create, personalize, and download your company logo design in just a few clicks:

1. Enter Your Business Name and Tagline

The TRUiC video game company logo generator requires you to add your business’s name and optionally a tagline, or slogan, to help generate your design.

Still need help finding a name for your company? Then check out our review of the Best Business Name Generators and find the service that will work best for you and your small business.

2. Choose a Type of Logo Design, Font, and Color Scheme

You’ll have to choose between having a video game company logo with a graphic or a text only design.

Option 1: Graphic

This type of design displays your business name with a themed video game company graphic that will be displayed in a few different layouts. The graphic will either sit next to your company name, or it will sit above it.

Then, choose your favorite font style and color pallet to generate your first set of choices.

Option 2: Text 

This type of video game company logo displays your business name or just its initials in a stylized way using creative fonts and typography. 

After this, you’ll choose a color pallet and generate your choices.

3. Generate Video Game Company Logo Options

Our generator creates thousands of video game company logos to choose from. Search through our numerous options and explore!

4. Customize Your Video Game Company Logo

You've found a design you like; you can now customize it further by changing up the font and color. If you aren't happy with the changes you made, there is a reset button so that you never lose your original result.

5. Download Your Video Game Company Logo

We make downloading your design hassle-free with no email requirements and no sign-ups of any kind — simply download and you’re done.

Our video game company logo generator will provide you with a high-resolution design in a scalable vector graphic (SVG) file format. This file format is the best for logos because it is easily editable and can be resized as small or as large as you need without losing any quality.

6. After Downloading, Make Sure Your Logo is Unique

Now that you have decided on your favorite video game company logo design for your venture, you should conduct a trademark search to ensure that it is unique.

Learn more about how to trademark your professional logo and ensure its availability by visiting our guide on How to Trademark Your Business Brand.

Confirm that your new design is unique by taking the following steps:

• Perform a reverse image search on Google.
• Formally conduct a trademark search using a lawyer specialized in trademarks.

7. Bring Your Video Game Company Logo to Life

Once you’ve generated your logo design, it is yours to keep and use for promotional materials.

We recommend using a service like Zazzle, which provides quality printing services for a variety of materials, including business cards, flyers, banners, letterheads, and so forth.

Our logos can also be utilized for branding, social media (e.g., YouTube, Instagram, Facebook, Google, etc.), and more.

If you already have a video game company logo, you can also add it to a QR code with our Free QR Code Generator. 

Looking for additional design inspiration? Explore more of our small business logo generators.

8. Get Your Domain and Start Creating Your Website

Once you have your video game company logo, you can start building your brand and creating your website. 

Learn how to build a website on your own with our guide. Alternatively, you can get started with GoDaddy's free website builder which offers the best option for creating a professional website and is user-friendly.

Find out why GoDaddy is our top choice for anything to do with business websites by reading our GoDaddy Website Builder Review.

Things to Consider When Picking a Logo

It's best to brand your company with a logo that includes symbols, icons, colors, and fonts that clearly represent what you’re selling to your customers. Luckily, TRUiC's Free Logo Generator offers a large variety of options for all kinds of styles and branding options.

Color Psychology - Colors can help define the mood of your venture. Consider which color scheme will best represent your video game company when using the color editor and creating your company brand with our logo maker.

Accessibility - When it comes to creating an accessible design, the font you choose should be easy for customers to recognize, and color contrast is vital for readability.

Icons vs. symbols to make your own logo design - Symbols can help to represent your business, like products you sell or the type and quality of service you offer.

For example, a logo for a CBD oil shop could be depicted as a leaf; the symbolism being that it’s earthy, organic, natural, or all of these.

Font style - Choosing the right font is important since fonts capture the attention of customers and show what they can expect from your company.

If you own a more formal business, such as an accounting firm, you’ll likely want to choose a font that is more minimalistic and professional. If you’re opening a company such as a toy store, you’ll probably want to choose a font that is more fun and whimsical.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners.