URL QR Code Generator

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URL QR Code Generator for Your Small Business

A URL QR code generator converts an existing website’s URL into a scannable QR code. 

This can allow business owners to benefit in the following ways:

  • Increased consumer engagement
  • More quantifiable marketing campaigns
  • Increased consumer satisfaction
  • Increased efficiency

In this guide, we take a look at what URL and QR codes are, how they are used in a business setting, and how your small business can generate QR code for URL

What Is a URL?

A URL, or uniform resource locator, is the “address” that is given to any specific website on the web. 

Each URL generally guides users to a different website, although exceptions to this do exist.

For example, a URL may direct you to a website or CSS document that no longer exists or has been replaced. This is because URL management is entirely up to the owner of each page’s web server. 

Examples of URLs can include:

Generally, you want to make your business’s URLs as short as possible. This is because this makes them:

  • More user-friendly
  • More SEO-friendly
  • Easier to track
  • Easier to share

What Is a QR Code?

A QR code, or quick response code, is a type of unique barcode that is created for devices like smartphones to scan and read. It’s easy to embed almost any type of information into a QR code — from letters and digits to phone numbers and URL links. That’s what makes them so versatile, especially for small business owners. 

Unlike standard barcodes — which can only read information in one direction — QR codes can read in two (i.e., top to bottom and right to left). This means that they are much better for storing large amounts of data. 

QR codes can be used to track products and information in logistical operations. Since most consumers have phones with built-in QR readers, they are also great for advertising campaigns. 

Having access to a trouble-free way to create your own distinct QR code can help you keep things running smoothly.

How Do I Use a URL QR Code for My Small Business?

There are many ways that you can use URL QR codes in your small business. These include:

  • Downloading apps
  • Marketing video content
  • Blending online and offline marketing channels
  • Widening your reach

Downloading Apps

URL QR codes can allow your consumers to download apps more easily. This can be very advantageous for businesses with high consumer engagement.

Marketing Video Content

You can use URL QR codes to drive traffic towards your video content. This can allow consumers to grasp the “full picture” of your business — particularly if the product(s) or service(s) you are selling are uncommon.

Blending Online and Offline Media Channels

One unique aspect of URL QR codes is how they can be used to direct offline users into online resources. For example, a QR code in a billboard or business card can lead consumers directly to your website. This can save both sides time and effort.

Widening Your Reach

Users no longer need to own a specialized device or even download a QR reader in order to take advantage of URL QR codes. In fact, most smartphones have built-in QR scanners. This means that using URL QR codes in your small business effectively can directly lead to:

  • Increased consumer satisfaction
  • Increased consumer engagement
  • Decreased costs (e.g., on marketing)
  • Decreased risk of human error

Note: As a business owner or marketer, you need to ensure that you incorporate URL QR codes into your business in a way that incentivizes your consumers to use them.

How to Create a URL QR Code

With our free QR code generator, it’s never been easier to make your own personalized QR code. Follow these six simple steps to have your own specialty code in no time.

How to Use the TRUiC URL QR Code Generator:

  1. In the “Enter Content” area, fill in all the necessary information. This will include the URL of the website that you want users to be directed to.
  2. Click “Set Colors” to customize and choose the foreground and background colors of your QR code. Be sure to choose colors that align with your company and branding. 
  3. Within the “Add Logo Image” section, upload your logo and click the “Upload Logo” button once you’ve made your selection. Don’t have a logo yet? Check out our free logo generator.
  4. At the bottom, in “Customize Design,” choose your preferred weight and style for the final barcode.
  5. Finally, click “Create QR Code” to instantly generate your very own code with your personalized logo, color scheme, and connected content. Click “Download” to save and begin sharing with customers, clientele, employees, and more!

Frequently Asked Question

How do I scan a QR code?

You can scan a QR code using your mobile phone’s built-in QR code reader. If this is not a possibility for you, you can install a QR reader from your device’s app store. 

Generally, scanning QR codes can be done by opening your QR reader and pointing your QR reader at the QR code. You may have to play around with your device a bit in order to find the perfect distance.

The QR code's desired outcome (e.g., app download, URL direction, etc.) will then appear on your mobile device’s screen.

Are QR codes safe to use?

Yes, QR codes are generally very safe to use, but users should beware of using them from non-trusted sources. 

This is because — since humans cannot read the content of QR codes — it is possible that the content may be very deceiving. For example, instead of opening up a URL, a QR code may initiate a specific action on your device or even track your data. 

This means that you should ensure that any QR code you scan — or any QR generator tool that you use — comes from a trusted business.

What is a multi URL QR code?

Using QR codes can provide many advantages for small businesses. These include:

  • High versatility: Can be used for virtually anything and from practically anywhere.
  • Ease of use: QR codes do not require any specific knowledge or skill set to use (e.g., programming).

Increased consumer satisfaction: Consumers generally enjoy using QR codes because they are fast and easy to use.

What is a barcode?

A barcode is a representation of a combination of numbers and characters. It usually consists of bars and spaces which can be read using an optical barcode scanner.

Barcodes are more limited than QR codes because they can only read information in one way, meaning that a lot less information can be incorporated when using them.