Best Social Media Content Distribution Software 2024

In 2024, content creators, marketers, and business owners need content distribution software to amplify their social media presence. 

This review covers the best social media distribution tools to help you:

• Automate social media marketing tasks
• Optimize content distribution across platforms
• Improve reach and target content more effectively
• Get actionable insights to track social media analytics

Recommended Content Distribution Software: Arrow.AI

Best Content Distribution Software

	Best Social Media Distribution Tools
Arrow.AI 4.9/5	BEST CONTENT DISTRIBUTION SOFTWARE Posts business content daily, hands-free. Mix of AI and human expertise. Diverse content types, including promotional and industry news. Packages start from $9/month.	VISIT SITE
HootSuite 4.7/5	COMPREHENSIVE SOCIAL MEDIA DISTRIBUTION TOOL Supports a wide range of social networks Integrated with many third-party apps Offers team collaboration features	VISIT SITE
Sprout Social 4.5/5	Deep-dive analytics Integrated CRM Provides listening and engagement tools	VISIT SITE
Zoho Social 4.4/5	Minimal learning curve Intuitive UX Flexible contracts	VISIT SITE
Buffer 3.9/5	Allows scheduling for multiple platforms Provides analytics to measure performance Affordable plans available	VISIT SITE

For content creators, marketers, and business owners, effective social media content distribution is key. In 2024, numerous software options promise enhanced reach, easy scheduling, task automation, audience targeting, and comprehensive analytics. 

By knowing what these options are, it’s possible to incorporate them into your social media strategy and find the right management tools to help you capitalize on them.

We've compared the best in terms of pricing, features, and usability to help you choose the right tool for efficient content distribution.

Top Content Distribution Platforms:

1. Arrow.AI ($9/month) – Best social media management platform for small businesses.
2. Hootsuite ($99/month) 
3. Sprout Social ($249/month)
4. Zoho Social ($14/month)
5. Buffer ($6/month/channel)

Arrow.AI provides a budget-friendly solution for content distribution, with packages starting at just $9 a month. This makes it an appealing choice for small businesses and startups aiming for effective social media reach. 

Given the emphasis on streamlined content distribution, Arrow.AI's competitive pricing positions it as a notable alternative for those prioritizing cost-efficiency.

Continue reading our comprehensive review of the top tools for social media content distribution below. Learn more about what Arrow.AI, Hootsuite, and other leading software offer to enhance your content reach and engagement across platforms.

1. Arrow.AI

Overview 

Arrow.AI carves a niche for itself in the social media content distribution software industry. 

Arrow.AI specializes in efficiently disseminating content across platforms, allowing brands to maintain a consistent presence. By streamlining this process, businesses can save an average of 6.5 hours every week. 

Notable Features 

• Intelligent AI Content Creation: Relying on machine learning, the AI designs posts that optimize reach and engagement while capturing the brand’s voice. 
• Versatile Content Distribution: Arrow's technology assesses brand requirements and trending topics to deliver diverse content. This includes not just regular posts but also transforming blogs into captivating social updates. 
• Adaptive AI Personalization: In five minutes, Arrow's AI familiarizes itself with a brand's identity, refining its strategies over time to optimize content distribution. 
• Efficient Platform Integration: Arrow's AI pinpoints the best posting times and strategies for platforms such as LinkedIn, Google Business Profile, and META. 

Pricing 

• Solo Flyer ($9/month): Businesses experience AI-optimized content distribution with weekly posts and basic analytics. 
• Arrow Co-Pilot ($29/month): The AI enhances distribution strategies, offering tri-weekly content timed for maximum audience engagement. 
• Arrow Pilot ($79/month): Businesses can access Arrow's full suite, with daily posts, in-depth analytics, search engine optimization, and advanced features.

Pros:

• AI-Driven Content Creation: Intelligent design of posts for optimal engagement.
• Diverse Content Delivery: Converts blogs into social posts, offers promotional content, and more.
• Quick Brand Adaptation: AI adapts to brand identity with five minutes of setup.
• Tailored Plans: Offers varied plans catering to different business needs, with affordable pricing.
• Integrated Support: Combines AI insights with human expertise, offering a holistic content strategy.

Cons:

• Limited Free Trial: Only available for Arrow Co-Pilot and Arrow Pilot plans.
• Pricing for Daily Posts: Daily posts are only available in the highest-priced plan.

User Breakdown

Support
Arrow.AI combines AI-assisted guidance with human expertise during onboarding, ensuring a brand's content strategy is both advanced and authentic. This is complemented by insightful AI analytics and expert advice. 

User Experiences
Entrepreneur Anthony Ciotti comments: "Arrow's AI-driven approach is transformative. Within 10 minutes, Jason and the AI system had optimized my content strategy, ensuring consistent visibility and engagement for my brand." 

Reliability
Having processed over 750k posts across various sectors, Arrow's reliability in content distribution is undeniable, evident in its impressive 20k+ 5-star reviews. 

Summary 

In the realm of content distribution, Arrow is a game-changer. Its AI-driven approach ensures every piece of content is strategically placed for maximum visibility. 

With its affordable plans, extensive AI capabilities, and dynamic adaptability, Arrow stands as not just a tool but a trusted partner in content distribution. 

2. Hootsuite

Overview

Hootsuite provides businesses with a comprehensive solution to distribute, manage, and track content across various social media channels, ensuring a unified and effective content delivery.

Notable Features

• Unified Dashboard: Hootsuite’s strength lies in its capacity to bring together multiple social media accounts, providing a singular dashboard to distribute, schedule, and analyze content seamlessly.
• Optimal Scheduling: Leveraging its robust algorithms, Hootsuite identifies peak times to distribute content, ensuring maximum audience engagement.
• Engagement Optimization: Features such as an integrated content calendar, hashtag suggestions, content curation, and digital media tools help businesses maintain a vibrant and engaging online footprint.
• Ad Management: Hootsuite's capabilities extend to overseeing social ad campaigns, equipped with detailed analytics, insights, and budget controls for amplified content.
• Insightful Analytics: Hootsuite goes beyond basic stats to offer custom reports, competitive benchmarks, and deep ROI analysis, helping brands refine their distribution strategies.
• Extended Capabilities: Add-ons such as the Heyday FAQ AI chatbot, social customer response tools, and reputation management enhance the platform's adaptability to diverse business requirements.

Pricing

• Professional ($99/month): At $99/month, users can efficiently distribute content across 10 social profiles with unlimited posts, benefit from a consolidated messaging inbox, and utilize the foundational features that underscore Hootsuite's reputation.
• Team ($249/month): At $249/month, this plan allows 3 users to manage 20 profiles. Added functionalities include team collaboration tools, role assignments, and enhanced distribution capabilities.
• Enterprise (Custom Pricing): Designed for larger entities, this custom package starts with five users and 50 accounts, including features such as advanced ad management, team advocacy, and more.

Pros:

• Comprehensive Dashboard: Unified control of multiple social media accounts.
• Engagement Tools: Features to maintain a vibrant online presence.
• Deep Analytics: Beyond basic stats, offers custom reports and ROI analysis.
• Ad Management: Oversee and analyze social ad campaigns.
• Adaptable Extensions: Availability of added tools and features for varied business requirements.

Cons:

• Complexity: Might be overwhelming for beginners.
• Cost: The full suite of features can become expensive for small businesses.
• Learning Curve: With a comprehensive toolset, it may require time to fully understand and utilize all features.

User Breakdown

Support
With over 22 million users spanning 175 countries, Hootsuite's commitment to support and user satisfaction is evident. Be it training, responsive customer service, or a wealth of resources, assistance is always at hand.

User Experiences
Users typically praise the platform’s simple interface and integration capacity. One Trustpilot reviewer states, “It's the best Social Media posting platform, I tend to stay away from the app as it's a bit clunky. Fantastic for scheduling posts and delving into analytics. Would be great if it offered you all the same features as if you were posting directly within each social media account, however, Hootsuite is still incredibly useful.”

Reliability
With endorsements from high-caliber brands like Marketo, Hootsuite's reliability extends beyond its brand name, reflected in the positive feedback from its expansive user community.

Summary

Amidst the evolving challenges of distribution on social media, Hootsuite remains a beacon for its comprehensive toolset, user-focused approach, and scalability. Catering to varied needs, from individual creators to corporate giants, Hootsuite transcends being a mere tool to being a crucial ally in social distribution.

Discover advanced content distribution strategies with a Hootsuite demo.

3. Sprout Social

Overview

Sprout Social offers a tailored solution for businesses aiming to solidify their online engagement. Its spectrum of tools, adaptable to varying business scales, ensures a balanced blend of automation and user-centric control. 

A 30-day trial without commitments paves the way for businesses to experience its offerings without reservations.

Notable Features

• Centralized Social Media Management: A singular dashboard serves as the hub for everything from content distribution to detailed analytics.
• Customized Solutions: With offerings for SMBs to large corporations, Sprout Social has a tailored plan for every need.
• AI-Powered Insights: AI Assist provides recommendations for optimal content distribution and more.
• Extensive Reporting: Dive deep into analytics with everything from post-specific insights to overarching trend evaluations.
• Integrated CRM Capabilities: Strengthen customer relations directly via social platforms.
• Mobile Connectivity: Harness the power of Sprout Social anywhere with dedicated apps for iOS and Android.

Pricing

• Standard ($249/month): Businesses can utilize features like content calendars for five social profiles, paid promotion tools, and beyond (extra users are $199/month).
• Professional ($399/month): Encompasses all Standard offerings and includes unlimited profile management, competitor analysis, customizable workflows, and more (additional users are $299/month)
• Advanced ($499/month): This plan builds upon the Professional with additional tools such as chatbots, sentiment evaluation, and automated link tracking.
• Enterprise (Custom Pricing): Tailored for larger corporations, encompassing prioritized 24/5 support, specialized onboarding, and an array of premium features (extra users are $349/month).

Pros:

• User-Focused Toolset: Offers a blend of automation and user-centric control.
• AI Insights: Recommendations for optimized content distribution.
• CRM Integration: Enhances customer relations directly via social platforms.
• Adaptability: Tailored plans catering to businesses of all sizes.
• Comprehensive Trial: 30-day commitment-free trial to gauge its capabilities.

Cons:

• Pricing: Some of the advanced features are available only in higher-priced plans.
• Complex Interface: Might require some time for users to navigate and understand the platform.
• Add-On Costs: Additional costs might be incurred for some extended functionalities.

User Breakdown

Support
Ensuring users have prompt assistance, Sprout Social offers immediate support, whether through their dedicated email channel or direct phone line.

User Experiences
Trustpilot reviews are both positive and negative, with one user stating, “Our team has several team members among marketing and customer support who are responsible for interacting on our social media channels and publishing content. Sprout makes it seamless for managing those roles and ensuring we know who is responsible for what, when and why. It's a bit expensive to add new users, but worth it for a few users.”

Reliability
Positioning itself at the forefront of social media strategy, Sprout Social's tools like Social Listening, Premium Analytics, and Employee Advocacy are available across plans. This ensures businesses have the means to delve into deep analytics, capture market sentiments, and organically enhance brand reach.

Summary

For enterprises in search of a comprehensive social media management solution, Sprout Social stands out. Its array of intuitive features, boosted by AI, caters to diverse business requirements. The commitment-free 30-day trial offers an added incentive for businesses to gauge its prowess without constraints.

Experience the future of social content management with Sprout Social.

4. Zoho Social

Overview

Zoho Social stands out as a powerful solution for businesses where social media content distribution software is concerned. 

Embracing the mantra "Sensational software, Sensible price," Zoho Social offers robust features designed specifically for content distribution across various social platforms, ensuring maximum reach and engagement without burning a hole in the pocket.

Notable Features

• Intuitive User Experience (UX): Crafted with a user-centric approach, Zoho Social ensures that content distribution becomes a seamless process. The platform's design promotes easier onboarding and training for teams.
• Quick Implementation: Get your content distribution strategy up and running in no time. With Zoho Social, businesses can witness a 50% faster rollout, ensuring that they stay ahead in the fast-paced world of social media.
• Flexible Pricing: Zoho Social's transparent pricing means businesses are well aware of what they're paying for, with no hidden charges or sudden price increments.

Pricing

• Standard ($14/user/month billed annually): This plan is tailored for businesses looking to automate and optimize their content distribution strategy across social platforms.
• Professional ($23/user/month billed annually): Advanced content distribution tools to elevate your reach and engagement.
• Enterprise ($40/user/month billed annually): Crafted for global businesses aiming for comprehensive content distribution solutions and advanced analytics.
• Ultimate ($52/user/month billed annually): Businesses can scale their content distribution efforts exponentially, backed by dedicated analytics and insights.

Pros:

• User-Friendly Interface: Streamlines content distribution for beginners.
• Quick Implementation: 50% faster rollout compared to some competitors.
• Transparent Pricing: No hidden charges or sudden price increments.
• Data Privacy: Strong commitment to user data security and privacy.
• Extensive Features: Offers a wide range of features even in its basic plans.

Cons:

• Integration Limitations: Might not integrate seamlessly with some third-party applications.
• Platform Learning: Though user-friendly, mastering all functionalities can take time.
• Additional Fees: Some functionalities might require additional payment.

User Breakdown

Support
For those seeking a closer look, Zoho Social offers personalized demo sessions through web conferences.

User Experiences
Several industry leaders vouch for Zoho Social's efficiency in content distribution:

• Aurian De Maupeou, Co-Founder, Selectra: "Zoho CRM is the backbone of our content strategy. Its vast capabilities and affordable pricing significantly enhance our distribution efforts."
• Paul Grimes, Chief Operating Officer, Lubrication Engineers: "Our content reach has amplified by 15 to 25% with Zoho Social. Its constant evolution means our content distribution is always at its peak."
• Deepak Ramkrishna, Head of Marketing & Communications, Marathon Realty: "Transitioning to Zoho Social transformed our content distribution approach. Its user-friendly features have made content distribution effortless for our teams."

Reliability
Zoho Social's unyielding commitment to user privacy distinguishes it from many other social media distribution tools:

• Complete technological ownership
• Zero adjunct surveillance
• Ad-free network
• Transparent data practices

Summary

For businesses aiming to broaden their content reach across social media, Zoho Social presents itself as a solid tool. Its blend of user-friendly design, potent features, and competitive pricing make it a top pick for content distribution. 

With a clientele of over 250,000 businesses, Zoho Social's presence in the domain of social media distribution is undeniable.

Amplify your content's reach with Zoho Social.

5. Buffer

Overview

Designed to cater to a spectrum of users - from novices exploring the digital space to experienced marketing firms - Buffer champions efficient content delivery across various platforms. 

Buffer boasts transparent pricing, a suite of distribution-focused features, and support for a multitude of social channels.

Notable Features

• Scheduling & Distribution: Buffer's intuitive design allows users to schedule posts effortlessly, ensuring optimal distribution across different social media platforms.
• Buffer Content Recommendations: Buffer aids users in finding engaging content for distribution, making it easier to keep channels active and audiences engaged.
• Analytics & Insights: Track content performance across platforms with detailed reports. Understand which content resonates and why, aiding in future distribution strategies.
• Engagement Tracking: Monitor how your audience interacts with the distributed content. Features like comment highlights allow users to engage effectively and keep the conversation going.
• Collaborative Distribution: Team features ensure smooth collaboration. Share drafts, get inputs, and jointly decide on content distribution strategies.
• Platform Integrations: Buffer isn't just about social media. With a range of integrations, distribute content across various digital touchpoints, ensuring a wider reach.

Pricing

• Free: Begin your content distribution services with support for up to three channels and basic scheduling tools.
• Essentials ($6/month): Upgraded content distribution channels with enhanced tools and insights.
• Team ($12/month): This plan centralizes around collaborative distribution, giving teams the tools they need to distribute content en masse.
• Agency ($120/month): Agencies can capitalize on advanced distribution tools, ensuring clients' content reaches their intended audience efficiently.

Pros:

• Content Recommendations: Aids users in finding engaging content for distribution.
• Easy Collaboration: Streamlined team features for efficient content distribution.
• Platform Integrations: Distributes content across a wide range of platforms.
• Engagement Tracking: Monitors user interactions for effective audience engagement.
• Clear Pricing: Offers transparent pricing with a range of plans to suit different needs.

Cons:

• Free Plan Limitations: Restricted features and channels for the free plan.
• Additional Costs: Some advanced features might come at an extra cost.
• Overwhelming Features: Some users might find it challenging to navigate and utilize all the platform's features.

User Breakdown

Support
Buffer is committed to assisting its users at every step of their content distribution journey. From detailed resources to guide through platform functionalities to responsive support over social media and email, users are never left in the lurch.

User Experiences
Buffer's emphasis on effective content distribution is echoed by its user base. Liz Gillis, a Digital Marketer, shared her experience, stating, "In the digital landscape, content distribution is key. Buffer ensures we hit the mark every time."

Reliability
With clear pricing and a plethora of features designed for efficient content distribution, Buffer cements its position as a reliable tool for social media and content distribution.

Summary

Buffer is more than just another tool; it's a solution designed to ramp up content reach. Whether you're an individual aiming to grow your digital footprint or an small business looking to optimize content delivery, Buffer has got you covered.

Experience streamlined content distribution with Buffer.

More Reviews

Learn more about social media management and marketing resources available with our comprehensive reviews. 

Whether you're looking for budget-friendly options, advanced AI-powered solutions, or tools to analyze your competition, we've got you covered. 

Explore our collection of related reviews:

• 5 Best Social Media Management Tools: 2024 Review
• 5 Best AI Tools for Social Media Management: 2024 Review
• Aarow.AI Review

What Are Social Media Distribution Tools?

Social media distribution tools are software solutions designed to help individuals and businesses distribute or publish content across various social media channels efficiently. 

These tools not only streamline the process of sharing content but also provide analytics tools to measure the effectiveness of the content's reach and engagement.

For those new to content marketing, a social media distribution platform is essentially a hub where you can manage and post content to different social media channels. 

Instead of manually logging into each social media platform, a content distribution tool enables you to publish content to multiple channels simultaneously, ensuring your message reaches a large audience.

Many content distribution platforms also come with features that help in the content creation process. This can include tools for creating social media posts, scheduling them for optimal times, and even generating user-generated content.

How to Use Content Distribution Software

To effectively use a content distribution system, follow these steps:

1. Select the Right Tool: With many content distribution platforms available, it's essential to choose the best content distribution platforms that align with your needs. Some might focus on social media posts, while others might cater to blog posts or RSS feeds.
2. Integrate Your Channels: Connect all your social media channels and publishing platform to the content distribution tool. This allows you to post content to multiple channels with a single click.
3. Create Relevant Content: Based on your content marketing efforts, craft relevant content that appeals to your target audience. This could be a blog post, social media post, or even user-generated content.
4. Schedule and Publish: Once your content is ready, use the tool to schedule and publish content. Some top content distribution platforms even suggest optimal times based on your audience's activity.
5. Monitor and Analyze: Utilize integrated analytics tools to monitor the performance of your content. Understand which content distribution channels are most effective and tweak your strategy accordingly.

FAQs