Last Updated: February 22, 2024, 3:16 pm by TRUiC Team

Talent Agency Business Insurance

Getting insurance for your talent agency is essential. As the owner of a talent agency, you will need to protect yourself from a variety of different risks. 

These include those that relate to indemnity claims, negligent acts or omissions, and contract law disputes. 

You will also want to cover the cost of replacing and/or repairing your office’s equipment, such as your work computers and furniture. 

We’ll help you find the most personalized and affordable coverage for your unique business.

Compass needle pointing towards blue insurance logo
How to Start an LLC Tip Icon

Recommended: Next Insurance is dedicated to matching small businesses with the right policy at the best price.

Best Insurance for a Talent Agency

General liability insurance is — generally speaking — one of the most important insurance policies for talent agencies. 

Some of the risks general liability insurance covers are:

  • Bodily injury
  • Property damage
  • Medical payments
  • Legal defense and judgment
  • Personal and advertising injury

Having said that, your talent agency will likely benefit from purchasing additional coverage. 

This is because a general liability policy can be limited in some aspects. For example, it will not cover you from the following types of risks: 

  • Damage or theft to your office’s equipment: You will need to purchase a commercial property insurance policy instead.
  • Loss of income due to a fire or other unforeseeable disaster: You will need to purchase a business interruption insurance policy. 
  • Employment law-related disputes: You will need to purchase a workers’ compensation insurance policy. 

Another step you will need to consider is what type of business insurer you will use when getting your coverage. 

As of 2024, there are two options available: 

  • Online insurers (e.g., Tivly, etc.). 
  • Brick-and-mortar insurers (e.g., The Hartford, etc.). 

If you are a small business owner — or are just starting out — we recommend going with an online insurer. 

This is because you will need to ensure that you stay as price-efficient as possible, and online insurers tend to offer the most affordable rates due to having lower overheads.

Let's Find the Coverage You Need

The best insurers design exactly the coverage you need at the most affordable price.

Cost of General Liability Insurance

On average, talent agencies in America spend between $300 - $600 per year for $1 million in general liability coverage.

Compare the average cost of general liability insurance for a talent agency to other professional industries using the graph below.

Several factors will determine the price of your policy. These include your:

  • Location
  • Deductible
  • Number of employees
  • Per-occurrence limit
  • General aggregate limit

You may be able to acquire general liability insurance at a discounted rate by purchasing it as part of a business owner’s policy (BOP) rather than as a standalone policy.

A BOP is a more comprehensive solution that includes multiple forms of coverage, such as business interruption and property insurance.

Graph showing average price of general liability insurance prices per industry

How to Start an LLC Tip Icon

Find the Best Rate

Discover the best coverage at the lowest rate in our low-cost business insurance review.

Common Situations That General Liability Insurance May Cover for a Talent Agency

How to Start an LLC Tip Icon

Example 1: You scheduled a client meeting late in the evening at your talent agency after the cleaning crew swept and mopped the floors. When your client arrives, the floors are still wet, and he slips and falls hitting his head. Your general liability insurance policy may help cover any medical costs related to the injury as well as potential lawsuits.

How to Start an LLC Tip Icon

Example 2: One of your employees accidentally leaves a box in a stairwell. As a result, one of your clients trips and falls over it, resulting in a severe injury and the need for immediate medical attention. Your policy may cover accident-related costs.

How to Start an LLC Tip Icon

Example 3: Nothing went wrong during your meeting, and you didn’t hear about any accidents on your property. However, seemingly out of nowhere, you are confronted with an accident-related lawsuit. Your general liability insurance policy may cover the costs associated with any potential frivolous lawsuits or false claims.

Other Types of Coverage Talent Agencies Need

While general liability is the most important type of insurance to have, there are several other forms of coverage you should be aware of. Below are some of the most common types of coverage:

Professional Liability Insurance

This type of insurance is also sometimes referred to as errors and omissions insurance. It protects you against lawsuits related to mistakes made during the course of business or by a member of the talent agency.

Commercial Umbrella Insurance

Commercial umbrella insurance helps pay extremely high dollar general liability insurance claims that exceed the original policy’s limitations.

Workers’ Compensation Insurance

Workers’ compensation insurance helps pay for employee injuries that occur while they are working. Common on-the-job injuries include slips and falls and back injuries. If a company has part-time or full-time employees, it is legally required to carry this coverage in most states.

Commercial Property Insurance

If your talent agency has a physical location, you’ll need commercial property insurance, which pays for certain covered losses that may include fire, theft, vandalism, and certain weather events.

Cyber Liability Coverage

Cyber liability coverage protects you in the event that your digital information, like customer’s personal and banking information, is stolen.

Additional Steps To Protect Your Business

Although it’s easy (and essential) to invest in business insurance, it shouldn’t be your only defense.

Here are several things you can do to better protect your talent agency:

  • Use legally robust contracts and other business documents. (We offer free templates for some of the most common legal forms.)
  • Set up an LLC or corporation to protect your personal assets. (Visit our step-by-step guides to learn how to form an LLC or corporation in your state.)
  • Stay up to date with business licensing.
  • Maintain your corporate veil.

Talent Agency Business Insurance FAQ

Yes, absolutely. You will need to first get a quote from an online business insurance provider like Next Insurance. Next allows you to then purchase a policy immediately and your coverage will be active within 48 hours.

A typical business owner’s policy includes general liability, business interruption, and commercial property insurance. However, BOPs are often customizable, so your agent may recommend adding professional liability, commercial auto, or other types of coverage to your package depending on your company’s needs.

"Business insurance" is a generic term used to describe many different types of coverage a business may need. General liability insurance, on the other hand, is a specific type of coverage that business owners need to protect their assets.


This is because you will want to get your business insurance before you begin operating in order to ensure that you are covered as soon as you start interacting with clients and/or purchasing business equipment. 

All in all, this can end up saving you thousands of dollars in the long run (e.g., by averting a lawsuit, etc.).

Not necessarily. Certain exceptions may be written directly into your talent agency insurance policy, and some perils may be entirely uninsurable.

Yes, an LLC is meant to create a legal barrier between your business and your personal assets and credit. If you haven’t formed an LLC yet, use our Form an LLC guide to get started.

An LLC doesn’t protect your business assets from lawsuits and liability– that’s where business insurance comes in. Business insurance helps protect your business from liability and risk.