Best Website Builder for Bed-and-Breakfasts: Our Recommendation
Our #1 recommended website builder for bed-and-breakfasts is GoDaddy. Its tool has made vast improvements over the past few years and has become the simplest and most intuitive drag-and-drop website builder on the market.
Using the GoDaddy Website Builder for Bed-and-Breakfast Websites
It’s important to understand what your goals are when you begin creating a website for your business. When making a bed-and-breakfast website, the primary objectives of your site will be to:
- Develop and implement a marketing strategy to drive more traffic to your site and boost customer engagement
- Builder Basics helps businesses construct their new websites, so they are organized and easy to navigate
- Create an online home for new customers to find your business
Consumers who book vacations at bed and breakfasts do so because they are looking for a unique and more personal experience. Before making a final decision, most will conduct thorough research to determine which establishment can best meet their lodging needs.
It’s important to keep this in mind, both during your website build and when creating a marketing strategy. Partnering with GoDaddy to build your website will provide you with immediate access to the tools needed for a successful marketing strategy.
With GoDaddy’s website builder, your bed-and-breakfast business will be more equipped to create targeted marketing campaigns. Your online reach will extend much further, and you’ll be better able to keep the public informed of your bed-and-breakfast’s specials and events.
Let’s take a look at some useful tools GoDaddy included in its marketing dash:
The Marketing feature helps you map out and create SEO-driven marketing content. The “Content Creator” section houses the GoDaddy Studio, where you can choose from a variety of templates. These templates are either free or economically priced and cover everything from logos to social media ads. It even includes templates for printed flyers.
You can also track and manage your business’s SEO with the GoDaddy web builder. You’ll be able to determine which campaigns are a hit and which ones missed the mark. With this kind of focus and marketing savvy, your business will soon be able to see the rewards of targeted advertising and marketing.
Beyond marketing and advertising, your website should be informative and easy to navigate. GoDaddy’s Builder Basics feature helps you craft a website that speaks to your target audience, ultimately leading them to book with your bed and breakfast over the competition. Editing and arranging images, designing headlines, and linking other pages on your site are all part of the work that can be accomplished in the Builder Basics.
With its goal for simplicity in mind, GoDaddy’s website builder leads you through step-by-step instructions on how to create your own unique business website. You can design your site in such a way that customers are able to find answers to their most burning questions without having to pick up the phone or wait for an email response.
As you can see from the above image, adding, editing, or deleting sections on your website is a simple process. The intuitive design of the builder will keep you moving forward and not bogged down in too many details. The best part of all - you won’t need any formatting or coding knowledge!
The above are just a few of the many reasons why GoDaddy made it to the top of our list of website builders.
Getting Started With GoDaddy
One of the other major benefits of the GoDaddy website builder is the ease of getting started. When you log in to the builder for the first time, you will see a two-question form. For “Choose a category,” type in “bed-and-breakfast” in the provided field and click “Next.” Then, on the next screen, type the name of your business.
After about 10 seconds, GoDaddy will take you to the front page of your new website.
GoDaddy’s builder uses artificial intelligence (AI) to better understand your business name and type so as to construct a template that’ll best suit your business.
Once you make it this far, it’s as simple as customizing the information on the pre-built pages to match your business, and you’ll have a semi-custom website that’s ready to be published to the web — all in less than five minutes.
Of course, depending on the level of customization that you would like to do, you can continue to add, change, and move things around until you have your dream website!
Cons of the GoDaddy Website Builder for Bed-and-Breakfast Websites
While this website builder is our recommended pick for bed and breakfasts, it’s not totally flawless. There are a few things that may push certain users to other builders. These cons include:
- Limited control —The GoDaddy website builder was designed with simplicity in mind. This makes for a quick and effortless website build. As with most things in life, to achieve one thing means we must sacrifice something else. If having complete control over every minuscule detail of your website is important to you, you may find that this builder is somewhat limiting. Wix and WordPress are more complex platforms that may give you the control you’re looking for. We do encourage you, however, to play around with the GoDaddy builder first before making a final decision. As a GoDaddy customer, you’ll gain access to an extensive library of tools and features, enabling you to create a top-quality website based on your specific business needs.
- Website expansion — Remember us talking about GoDaddy’s major goal to deliver a user-friendly tool? They have done an excellent job meeting that goal. Some business owners have found that their needs outgrew what their GoDaddy website could handle. Some advanced functions that other website builders offer may not be available through the GoDaddy platform. While you may have access to these advanced functions through platforms like WordPress or Wix, you’ll also encounter the frustrations that come with a more complicated system.
GoDaddy Website Builder Summary
Overall, the GoDaddy Website Builder is our #1 recommendation for bed-and-breakfast websites. The pros outweigh the cons by a mile.
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Other Website Builders for Bed-and-Breakfasts
Like most website builders nowadays, Web.com enables users to quickly create a functional website without needing to write a single line of code. It also includes an extremely affordable signup offer for the first month, which allows for time to learn the platform before having to truly pay for it. As one of the first website builders available on the internet, it has also perfected the art of drag-and-drop functionality and includes fast uptimes, allowing your site to be better optimized for search engines.
The problem is that Web.com hasn’t entirely updated with the times. Its templates feel a bit outdated, and there are moments when using the editing tool feels a little less intuitive than it does on more modern platforms like GoDaddy, Wix, or Squarespace. Additionally, despite the low cost of premium plans at signup, these prices skyrocket after the first monthly billing cycle. This may make it seem like an affordable option, but in practice that might not shake out to be true.
WordPress is one of the most popular website builders on the market, and with good reason. This content management system (CMS) is highly customizable, endlessly flexible, and can be one of the least expensive options available to small business owners. WordPress consistently ranks as one of the best website builders in the world, and it can be a good choice for your business website.
However, WordPress does have its drawbacks. Site owners must purchase their own domain name and hosting package, and they also have to perform routine maintenance tasks like updating their website and plugins and conducting site backups. In addition, WordPress is not an easy-to-use builder, especially when compared to other recommended options like GoDaddy, Wix, or Web.com. Typically, we only recommend WordPress to business owners who already have experience with the builder or are more tech-savvy.
Wix consistently ranks high in our list of best website builders, and it’s easy to see why. Having been around for a while, Wix has updated well with the times and remains a very sleek, modern platform where users can create a high-performance website without having to spend too much time learning about web design. Its templates feature beautiful designs, and there are many customization options available — as well as a (very limited) free plan for users looking to save some money.
Despite all of this, some of these added features come with an extra layer of complexity. Using Wix’s editor is simply not as easy and intuitive as some of its competitors. Wix also lags behind when it comes to analytics and other basic metrics a small business owner will need to keep track of growth. Finally, despite offering a free plan, there are a lot of features missing from it — like a Wix subdomain — and Wix premium plans run a bit steeper than the likes of GoDaddy and Web.com.
How to Choose a Website Builder for Bed-and-Breakfasts
Choosing a website builder is one of the most important decisions you will make when it comes to building your bed-and-breakfast website. If none of the suggestions above seem like they will fit your needs, then you’ll need to select a different builder. This section will give you a framework to make the decision in the most effective way possible.
Once you have an idea and guidelines of how you will make this choice, check out our Best Website Builder of 2022 review for several different options and reviews of each builder.
Ease of Use
The most important factor when choosing a website builder is its ease of use. It doesn’t matter how many bells and whistles or beautiful templates the builder has if you can’t figure out how to use it.
Of course, all builders will have a learning curve. But, some are just considerably simpler than others. WordPress, for example, is an absolutely amazing tool that gives you almost limitless flexibility but is one of the least intuitive builders on the market.
Most small businesses that use WordPress end up hiring developers and marketers to create and manage their websites. This is not a bad thing, per se, but it’s a decision you will have to make. After all, you know your business (and its needs) best.
Speed of Implementation
Similar to ease of use, speed of implementation is an important factor when starting a new site from scratch. When beginning a new business, you will have a massive number of tasks that need to be taken care of in order to get things going. Creating a website is absolutely one of the most important.
With this being said, it obviously makes more sense to use a tool that can have you up and running quickly. Some builders are better suited than others when it comes to a new site.
Some give you a blank slate to work from, others give you templates, and others still use AI to understand your unique needs and help to fill in some of the blanks for you. The right answer for you may be different than for someone else, but understanding this will give you a massive advantage when selecting your builder.
Expandability is less about what you want to do with your website now and more about what your long-term ambitions are.
For example, let’s say that you are starting a basic website that helps your customers find where your business is and gives them multiple ways to contact you. Two years from now, you know that you want to have a full-blown software-as-a-service (SaaS) app on your website. There’s a good chance that the tools you need are going to be very different between now and then.
Something to note is that using one system doesn’t mean that you can never change platforms. That being said, migrating a site from one tool to another is usually a pretty in-depth undertaking and at least a medium-sized headache.
In the beginning, try to look forward and plan into the future for what your needs will be at different stages of your business. This will give you the insight you need to make the best decisions possible.
Along with the three that we have mentioned, there are other factors that may guide your choice of website builder:
- Price — Naturally, price is a factor when choosing a website tool. If you’re starting a small blog, there’s no reason that you would need a major ecommerce suite. Keep in mind, however, that your business will be supporting this website, and hopefully, your revenue will make these $10 to $30 per month expenses look like a drop in the bucket.
- Templates — Good web design can be tricky. Do you know exactly what should go on your homepage? Having a large library of templates gives you a running start when it comes to designing the pages that will make up your website.
- Responsive Design — For the most part, all builders nowadays should have this figured out for you, but keep in mind that if your website doesn’t look good on all screen sizes (e.g., mobile, desktop, tablet, etc.), you’ll alienate a large number of your customers. Have you ever backed out of a website because it looked terrible on your phone? That is what you want to avoid for your own website.
As a GoDaddy customer, you’ll have the ability to design an intuitive and informative website. You’ll use your own photos and videos, along with media from the GoDaddy library, to build and manage your site. Having an active website is just the first step in building your business. GoDaddy’s website builder takes it a step further, providing useful marketing tools for every business type.
Its extensive library of business tools, along with strong customer support, make GoDaddy’s website builder the obvious choice for bed-and-breakfast websites.