Business Overview

In addition to selling new bicycles, many bike shops also purchase and restore used bicycles for resale. Most also stock replacement parts for the types of bicycles they sell as well as a variety of safety equipment such as helmets, gloves, and reflective gear. Bicycle shops help promote cycling as a beneficial exercise, a positive social activity, and a clean alternative form of transportation.

Who is this business right for?

This business is ideal for environmentally conscious people who want to promote physical fitness and enjoy interacting with others.

What happens during a typical day at a bike shop?

Bicycle shop owners perform a wide variety of activities, including:

  • Tracking sales and inventory
  • Purchasing bicycles and accessories
  • Scheduling and performing bicycle customization and repairs
  • Creating sales promotions
  • Arranging and participating in community events
  • Researching new products and current trends in cycling
  • Training staff

What is the target market?

Preferred customers are people who enjoy cycling as a form of transportation, a competitive sport, or a recreational hobby.

How does a bike shop make money?

Bicycle shops make money by purchasing bicycles and cycling accessories for resale. Most shops also offer replacement parts and bicycle repair services. Some offer bicycle rentals as well as sales. Customers rely on the extensive knowledge and expertise of bicycle shop staff members to maintain their bicycles in safe riding condition.

What is the growth potential for a bike shop?

The bicycle industry is demonstrating continuous growth, with the majority of bicycle manufacturers enjoying an increase in profits for 2016. Depending on location, it is possible to achieve enough growth to offer franchise opportunities.