Business Overview

Even in today’s modern age, people still seek out vintage and handmade goods. Often, they do so through online platforms like Etsy, Zazzle or CafePress. These platforms are dedicated to artsy goods.

An Etsy entrepreneur business sells vintage or handmade goods on Etsy or these other platforms. By selling through an established platform, businesses are often able to reach more customers than they could through their own website or storefront.

Who is this business right for?

Anyone who enjoys making handmade goods or finding vintage items might enjoy running an Etsy entrepreneur business. This is a great outlet for artists looking to sell their works.

What happens during a typical day at an etsy entrepreneur business?

An Etsy entrepreneur business owner spends their time on four main tasks:

  • listing new products as items sell

  • making or finding products to sell

  • shipping sold products

  • marketing their business

Business owners also perform administrative duties. These may include paying bills, ordering supplies, and restocking shipments.

What is the target market?

An Etsy entrepreneur business’ ideal customer is someone who likes handmade or vintage items, and has some discretionary income. Such a person may be interested in the wares an Etsy entrepreneur business sells, and they have money to spend on goods.

How does an etsy entrepreneur business make money?

An Etsy entrepreneur business makes money by selling handmade or vintage goods. Most businesses sell only to customers, but Etsy has a platform for launching into wholesale.

What is the growth potential for an etsy entrepreneur business?

An Etsy entrepreneur business may be a part-time endeavor run by a single person, or it might be a sizable business that has several employees. The overall top sellers on the platform have total sales totaling in the hundreds of thousands. Each day’s top sellers usually have several hundred sales in that day.

Many Etsy entrepreneur businesses only sell on the platform. Some businesses, however, expand to other platforms or even their own site as they grow. (Etsy has a program for launching an independent website supported by Etsy.)