Business Overview

A floor installation businesses services homes and commercial property by installing, removing, and performing maintenance on the area’s flooring. Successful floor installation companies offer a wide range of flooring options, including linoleum, wood and tiles. Covering residential homes, apartments, small shops and—in some cases—large stores, a floor installation business possesses the many skills needed to cover any property’s needs.

Who is this business right for?

Previous floor installation contractors are perfect fits for floor installation management. Someone with technical installation experience, maintenance experience, or electrical experience may find the job to be a good fit. That said, a successful floor installation business owner will have excellent management, financial, and marketing skills. Ideally, they’ll be similarly skilled in governing others, reaching out to potential customers, and handling ongoing projects.

What happens during a typical day at a floor installation business?

Business operators must take new requests, give quotes, market their services and conduct installations. Typically, flooring materials include hardwood, carpet, laminate, luxury vinyl, tile, and linoleum. Other day-to-day services can include refinishing floors, conducting emergency maintenance, installing vapor barriers, and matching different floors. From an administrative end, a floor installation business must constantly find new customers, explore industry material source options, and balance expenses with revenue to gain a profit.

What is the target market?

The best clients are those which provide consistent work. It is possible to be contracted by housing development companies that would like you to install flooring in their newly built homes. Apartment management teams, too, are fantastic clients. Because apartment management teams frequently have connections to other management teams, servicing part of a network may prove lucrative for the growing floor installation business. Your clients will also include individuals that would like you to redo or install new flooring in their home.

How does a floor installation business make money?

A floor installation business makes most of its profit installing hardwood, carpet, and tile floor. While other floor types can certainly be profitable, these three types of flooring are  most popular, and they will most likely make up the largest portion of your profits. A floor installation businesses can also trim, stain and repair previously installed floors. That said, maintenance services are limited. A floor installation business is—first and foremost—an installation business.

What is the growth potential for a floor installation business?

Small floor installation businesses have a lot of growth potential. In fact, the Floor Installation Association of North America typically holds a Convention & Trade Show to help individual contractors, entrepreneurs, and business owners strategize growth. Because a heavy system of review, awards, and recommendations exists across the floor installation industry, high-quality businesses don’t go unnoticed.

However, quite a lot of competition exists for small floor installation businesses. If a floor installation business offers consistent, high-quality jobs, however, they can expect to grow into a prioritized service provider in their area.