Business Overview

A gardener will provide general lawn services such as mowing, weeding, and flower planting. They may rake leaves during the fall or provide soil treatment, shoveling, or other types of lawn care during the winter.

Who is this business right for?

This business is great for those who enjoy being outside and working with different types of plants. Gardeners should be able to work directly with clients to discuss their properties, soil quality, and any hazards that need to be addressed.

What happens during a typical day at a general gardener business?

Gardeners will travel around to different locations, helping clients with a number of different tasks. Gardeners aren’t typically asked to design the layout of a property, but they may need to confer with clients on a regular basis about which jobs need to take priority. Gardeners will also need to invoice clients and advertise their services.

What is the target market?

The target market is typically middle- to upper-class homeowners and commercial property owners of all kinds. Gardeners are looking for people who don’t want the responsibility of maintaining a lawn, but who still want to make their property presentable for themselves and visitors alike.

How does a general gardener business make money?

Gardeners make money by charging for their services. When setting their prices, they need to take into account the cost of the equipment, the time spent on transportation, and how long it takes to perform each task.

What is the growth potential for a general gardener business?

Annual revenue in the home and garden industry continues to rise year after year, so it’s clear people value this service. Plus, it’s not a job that can be outsourced to people overseas, making it one of the more practical professions a business owner can tackle.