Business Overview

Homeowners, business owners, and even some apartment tenants shop at greenhouses. These businesses typically sells plants, flowers, vegetables, seeds and items related to gardening/landscaping.

Who is this business right for?

If you have a “green thumb”, this is the ideal business. You should have an in-depth knowledge of flowers, plants, vegetables, seeds, and gardening equipment. Furthermore, you should have a passion for cultivating everything green. The best greenhouse business owners understand the intricacies of growing plants, flowers, produce, and just about everything else that comes out of the ground.

What happens during a typical day at a greenhouse business?

Greenhouse business owners enjoy diverse workdays with a plethora of activities. They do everything from ordering inventory to situating products for display, advertising the business, directing staff, assisting customers, establishing relationships with vendors, assessing profit margins, and beyond.

What is the target market?

The ideal customer is a business owner who requires a diverse array of flowers and plants. Examples include farmers, nursery owners, grocers, florists, etc. Greenhouse business owners also prefer to sell to homeowners who have green thumbs. The aim is to sell a wide array of inventory to each customer in order to maintain a consistent flow of flowers, plants, produce and other vegetables so inventory stays as fresh as possible.

How does a greenhouse business make money?

Greenhouse businesses make money by selling plants, flowers, produce, and other gardening and landscaping items to customers.

What is the growth potential for a greenhouse business?

The growth potential for this business hinges on the number of interested customers in the greenhouse's locale. A greenhouse situated in an upscale suburb will likely grow quickly, as will one in a rural area that can be accessed by a large number of people without a lengthy commute. It is possible to grow a small greenhouse business into an enterprise with numerous locations in less than five years. If your greenhouse business generates a considerable profit, you can regionalize the business and expand across a portion of your state, or even open new locations in other states.