Business Overview

A kid taxi business offers rideshares for children. Most businesses are set up through apps, which provide a convenient way to let parents know when their children are picked up and dropped off. Many parents struggle to arrange transportation for their children. Kid taxi businesses seek to address this problem by providing rideshares specifically for children. Most businesses operate via apps, which let parents schedule, track, and pay for rides.

Who is this business right for?

Anyone who has personally struggled with the challenges of getting kids where they need to be on time may have the insights necessary to run a kid taxi business. Having personal experience arranging children’s transportation helps business owners anticipate the needs and concerns of parents who might use a kid taxi business.

What happens during a typical day at a kids taxi service?

Running a kids taxi business mostly involves working on a computer. Business owners might spend their time:

  • Addressing technical issues
  • Responding to inquiries from customers
  • Ensuring their app and website are running smoothly
  • Promoting their business

In most cases, the actual transporting of children is done by drivers who sign up to provide rides through the business’ app or website.

What is the target market?

A kids taxi business’ ideal customer is a parent who has a well-paying and demanding job. Such a parent is likely to need help transporting their children around town, and they will probably have enough discretionary income to pay for kids’ rides.

How does a kids taxi service make money?

Kids taxi businesses often have two fees. Many charge families a monthly subscription fee for participating in the program, and there is also a per-ride fee.

What is the growth potential for a kids taxi service?

Kids taxi businesses normally start out serving a single geographic region, which is usually a major metropolitan area. As a business grows, it may expand into additional cities. For example, Kids Kruiser serves Ann Arbor, Michigan, and Zum operates in the San Francisco Bay Area and Orange County. HopSkipDrive is in the San Francisco Bay Area, San Jose, Orange County and Los Angeles.