Business Overview

Museum consulting is the business of assisting museums in attracting customers and developing captivating spaces and exhibitions. Museum consulting businesses offer their clients consulting services that are relevant to the museum. The scope of museum consulting can range from museum planning, exhibition development, and interior design to marketing support, project management, and a litany of other tasks.

Who is this business right for?

This profession is recommended for those with an understanding of the art and design world. If you possess this knowledge, as well as a keen eye for style and forward-thinking trends, museum consulting might be your niche.

What happens during a typical day at a museum consulting business?

As a museum consultant, your responsibilities will vary, depending upon the client, the project you are working on for them, and the timeline you have to work with.

Your duties will include:

  • Meeting with potential clients - this will be to determine the parameters of the project and your role
  • Coordinating with client, artists, art dealers, and contractors
  • Delegating responsibilities to project team members
  • Traveling - consultants often work with clients all over the world
  • Researching the latest trends in the art and museum industry
  • Networking
  • Marketing your consulting business 

Additionally, you will have a number of administrative duties to tend to. When building your team, consider hiring someone to take over these tasks.

What is the target market?

Much like your duties, you will have a very diverse customer base. Their passion and support of art will be the commonality. Your consulting firm will act as a resource for the global art community, including galleries, museums, auction houses, et al.

How does a museum consulting business make money?

Museum consulting firms make their money from the many services performed for their clients.

What is the growth potential for a museum consulting business?

Currently, the museum industry is experiencing a change in how to connect and engage with customers. Because of greater technological advancements, drawing customers to museums is becoming more difficult. Museums are also revamping their exhibitions in order to connect with a younger, more tech savvy, audience. Therefore, creative museum consultants are a hot commodity, especially ones with innovative ideas for a modern audience.