Business Overview

An online dating consultant helps people navigate the complicated online dating world. A dating consultant doesn't have to be strictly used for finding a spouse. They may fill a variety of needs from serious to casual. Consultants create unions that strengthen neighborhoods with positive relationships. In addition to helping to create a better community, children of well-matched couples tend to be more responsible members of society.

Who is this business right for?

This business is excellent for someone who genuinely cares about what it means to interact with another person both online and in-person. Those who are most successful took a long, hard look at how they handled their own relationships before moving forward with their an actual business. Once they felt they had a good handle on their approach, they could go out and help others develop their own style.

What happens during a typical day at an online dating consulting business?

A dating consultant may have the following to-do list:

  • Meeting with clients
  • Writing/editing dating profiles
  • Crafting written responses
  • Taking profile pictures
  • Advertising/social media strategies

What is the target market?

Dating consultants choose their own target market. Typically, the ideal person is a busy professional who may not understand the rules or tricks behind creating a dating profile. Most consultants then choose a specific niche that accounts for the area they serve. For example, a young person in Denver may be more likely to want a spouse and children, while an older person in NYC may just be looking for companionship. However, if you feel strongly toward one demographic or another, you can likely carve out a client base regardless of where you are with the help of your expertise and passion.

How does an online dating consulting business make money?

Online dating consultants will generally charge for their time. A professional company (as opposed to an independent consultant) may charge by the week for access to their full team. More often though, consultants will charge a package rate that includes a specific level of service for a designated amount of time.

What is the growth potential for an online dating consulting business?

Growth potential is excellent for those who have a knack for matching people. Online dating is one of the top ways people meet others, as bars and other anonymous social scenes become less and less appealing. There are plenty of people who don't know or don't have time to write a profile, and who are looking for someone to make it a bit easier.