Business Overview

Most of these businesses require the customer to drop off their laundry, although some companies will pick up laundry from the customers’ homes. A full-service laundry and dry cleaning service charges a fee per item for dry cleaning and a fee per pound for standard laundering. This type of business takes some of the responsibility off of the customers who may have busy schedules.

Who is this business right for?

To do well in this business you will have to enjoy cleaning clothes and making them nice for others. It is important to pay attention to the details, not lose track of the customers’ items and make sure the results of the washing, cleaning, pressing and/or folding are excellent.

You will need to work with many different chemicals, some of which are known to be quite toxic. You will have to be comfortable with handling dirty laundry. Some might be very smelly and even disgusting before it is cleaned. Wearing gloves and protective equipment will be an important thing to do to protect your health.

What happens during a typical day at a laundry and dry cleaning business?

This business is all about being on schedule. Opening the store on time, keeping public and employee areas clean, and making sure that orders are fulfilled in a timely manner are all activities you can expect on a daily basis.

If the store processes the laundry and/or dry cleaning on site, you will also need to make sure the equipment is operating properly, and load up the washers and dry cleaning machines with additional clothes that need cleaning to keep making good progress for all of the customers’ orders.

What is the target market?

This is essentially a retail business, with repeat customers coming from the local area. This business sometimes offers subscription services to customers which can lead to increased profits. Regular customers help create a reliable customer base. Laundry Stork is an example of a store that offers subscription services.

Full-service launderers must consider possible allergic reactions in customers and take steps to prevent these from occurring. This is an important consideration as customers will not be choosing the products that will be used in the laundering process.

Many people are concerned by the chemicals used by traditional dry cleaners. Many consumers are also concerned by the environmental impact of this type of business. A business using less harsh chemicals and more organic cleaning methods while reducing its carbon footprint may be preferred such as the example of eco laundry company.

How does a laundry and dry cleaning business make money?

Items for dry cleaning are charged per piece. Regular laundry is charged per pound. Additional charges may apply for special services, such as severe stain removal or making repairs, such as fixing tears or replacing missing buttons.

In a major metropolitan area, the competition for laundry and dry cleaning services may be very intense. Because of this, many stores offer dry cleaning services for shirts and blouses at $1 per piece in order to attract customers. Premium prices are charged for same-day service.

What is the growth potential for a laundry and dry cleaning business?

There is a business model that uses the retail space as only drop off and pick up location, while all the washing and cleaning is done at another location. it is possible to have many retail locations that are supported by an industrial location where all the cleaning of the clothes occurs.

There are also franchise opportunities in this industry. It is possible to start with a single store and then expand to own many more.