Business Overview

At the 2000 Summer Olympics, trampolining became an official Olympic sport. Since then, the sport has grown quickly—and so has the indoor trampoline industry. In 2011, there were only between 35 and 45 indoor trampoline park businesses. Today, there are over 500 parks in just the United States—making this the fastest-growing segment of the out-of-home entertainment industry. As the demand for indoor places to jump continues to grow, the industry is expected to as well.

Who is this business right for?

Anyone who loves people, adventure and having fun may be well-suited for operating an indoor trampoline park business. These businesses promise guests high-flying adventures and fun activities in an indoor setting.

Business owners often also need to either have sizeable savings, decent credit or a business partner who can provide financial capital, because the startup costs for an indoor trampoline park business can be high.

What happens during a typical day at an indoor trampoline park?

In a typical day, a business owner will welcome guests, explain how to enjoy the trampolines safely and respond to guests’ requests. They also may help serve guests refreshments, prepare for any scheduled parties and clean the facility, although these tasks may also be done by employees.

When not interacting with guests, a business owner will spend their time scheduling and managing employees, inspecting and repairing equipment, and marketing the business.

What is the target market?

An indoor trampoline park business’ ideal customer is a family that has active children and discretionary income. Trampolines are a fun way for kids to burn off some energy while having fun, and a family with discretionary income can afford to bring kids to the trampoline park.

How does an indoor trampoline park make money?

An indoor trampoline park business makes money by charging guests a fee for a set amount of jump time. Many also rent equipment (e.g. specialized jumping socks) and sell refreshments.

What is the growth potential for an indoor trampoline park?

Most indoor trampoline park businesses serve a single city. In areas where there is already at least one trampoline park, competition may be stiff. In cities that don’t have any, though, an indoor trampoline park business can fill a unique niche in the out-of-home entertainment industry. People from all over the city may be willing to drive to the trampoline park, because it’s something different.