GoDaddy vs. Strikingly: Best Business Website Builder Review

If you’re searching for a website builder and trying to choose between GoDaddy and Strikingly, look no further. We will give you a side-by-side comparison of these two platforms to see how they measure up against one another and pick our favorite for small business owners.

Not sure if you have what it takes to make your own website?  Building a website for your small business doesn’t have to be hard — read on for more information!

Our Pick for Best Website Builder: GoDaddy

GoDaddy vs Strikingly review

GoDaddy not only wins against Strikingly as the better choice for small business owners — it ranks at the top of our website builder rankings overall. Not only does it offer a great balance between features and ease of use, but it is also a highly affordable choice for small business owners looking to save money. Strikingly can help you create a visually attractive website for your business, but you’ll run into a few problems in terms of functionality.

To learn more about GoDaddy, read our in-depth GoDaddy Website Builder Review.

The Truic Flame Logo

Ready to build your website with GoDaddy? Get started today with a free trial!

Try GoDaddy for Free

GoDaddy vs. Strikingly: Ease of Use

The less time you spend building your website, the more time you have to focus on growing your business. That’s why it’s so important to find a website builder that ranks well in terms of ease of use.

Ease of Use: GoDaddy

GoDaddy is an extremely easy-use, drag-and-drop website builder that allows users to build a website quickly without having to learn computer coding. Because this platform uses a straightforward, easy-to-navigate website editor, it is ideal for beginners and those who aren’t interested in investing too much time learning a new program. Adding and removing contents and elements is as easy as the click of a button using this intuitive and responsive editor. You can easily have your GoDaddy website up and running under an hour.

What you see is what you get with GoDaddy. The downside of this is that this simplicity can feel a bit limiting for some users. But, most users will find that GoDaddy offers just enough features to allow them to customize their website to meet their needs.

Ease of Use: Strikingly

Strikingly promotes itself as a platform where users can create a website in under an hour. While this might sound like an exaggerated claim, it is actually achievable for most small businesses. Strikingly focuses on single-page templates and uses a feature-light editor for customizations. Because of this, the entire platform is very simple and easy to navigate. Additionally, all websites are customized for mobile so your site will display beautifully on any device.

The major downside with this platform is that your website may look “cookie-cutter,” making it a bit difficult to communicate your brand personality. That being said, for those looking to create a digital touchpoint for their small business or a portfolio for their services, this platform can certainly do the trick.

GoDaddy vs. Strikingly: Templates and Themes

Beautiful templates make beautiful websites. Finding the right template will not only elevate your site’s aesthetics — it plays a key role in performance and functionality.

Templates and Themes: GoDaddy

With simplicity in mind, GoDaddy saves you time browsing its 1,500 template industry categories by asking a few questions about your business and automatically selecting and populating a template based on your responses. If you wish to change this automatic selection, you may still manually select another template before you finalize your choice.

GoDaddy vs Strikingly review

If you’re looking to go a bit more in-depth, you can change the theme of your website. Each template includes around 20 themes which allow you to choose between different layouts for your website’s content. This can help fully customize your template so it is consistent with your brand image.

Templates and Themes: Strikingly

GoDaddy vs Strikingly review

As this article is being written, Strikingly offers 29 templates sorted by industry. The main focus here is on one-page templates. This means that rather than displaying content across multiple webpages, Strikingly templates deliver all of the site’s content on a single page via panels as the visitor scrolls.

This layout is not to everyone’s taste. While some people will appreciate having all of their business’s useful information in one place, retailers will likely find it impossible to conduct business without product pages. Additionally, search engines often register too many keywords on a single page as spam, which has an impact on your search engine optimization (SEO) campaign.

GoDaddy vs. Strikingly: Apps and Plug-Ins

Apps and plug-ins can help add functionality to your website, as well as integrate it with your social media and marketing campaigns.

Apps and Plug-Ins: GoDaddy

While GoDaddy does not offer any apps or plug-ins at the time this article is being written, it does have a few useful integrations that you can add to your website in their place. These include the ability to embed videos and livestreams from YouTube and Twitch, as well as playlists via SoundCloud, the ability to take reservations through OpenTable, and real estate listing integration via the multiple listings service (MLS).

You can also add online restaurant ordering with ChowNow, as well as embed Google My Business and Facebook Business reviews.

Apps and Plug-Ins: Strikingly

Strikingly offers a few bare-bones widgets through its internal app store. These include social media integrations and calendars, as well as some music and email plug-ins. Strikingly does discourage users from adding too many widgets to their website, saying that overloading your site with widgets can cause it to run slowly.

GoDaddy vs. Strikingly: Ecommerce

Choosing a platform that offers ecommerce features can help maximize the use you get out of your website, allowing you to create a digital storefront where you can sell goods and services.

Ecommerce: GoDaddy

GoDaddy includes an ecommerce plan. With this plan, you will have access to a few basic features that should easily meet the needs of smaller businesses — albeit, they may not be up to par for companies looking for a platform that can scale with their business model. Some of GoDaddy’s ecommerce services include the ability to add and import products, integrations with third-party payment gateways like PayPal, social media marketplace integrations, and the ability to add coupons and discounts.

Ecommerce: Strikingly

Strikingly offers users the ability to create what the platform refers to as a “basic store” using this software. Small business owners can take payments using third-party gateways like Stripe and Apple Pay and can add up to 500 products, complete with images and product descriptions. Beyond that, there isn’t much to work with.

Strikingly encourages users looking for ecommerce functionality to integrate with Ecwid, a third-party ecommerce platform. While you will need an account with Ecwid at an additional cost, Strikingly promises seamless integration with the service.

GoDaddy vs. Strikingly: Pricing

Finding a website-building platform that has the features you need at a cost that you can afford is essential for small business owners.

Pricing: GoDaddy

GoDaddy includes four pricing tiers — Basic, Standard, Premium, and Ecommerce — and all new users are given the opportunity to try the platform for free before they commit to a plan. The Basic plan is a highly affordable option, but many small business owners may choose to opt for the Ecommerce plan — particularly if your business includes retail. 

Website Plans – GoDaddy Pricing and Features

GoDaddy vs Strikingly review

Pricing: Strikingly

Strikingly does offer a free plan, but this includes advertisements and a Strikingly subdomain. For users looking to upgrade their service, Strikingly offers a range of options ranging from ultra-affordable to moderately priced. These include LimitedPro, and VIP plans, each with features that scale with every tier.

Website Plans – Strikingly Pricing and Features

GoDaddy vs Strikingly review

GoDaddy Pros and Cons


  • Simple, drag-and-drop technology
  • Allows you to build a website in just minutes
  • Highly affordable
  • Ecommerce capabilities
  • SEO wizard ensures your website is found via search engines


  • Customization can feel limited at times
  • Zero apps and plug-ins

Strikingly Pros and Cons


  • Extremely easy to use
  • Templates are beautifully designed
  • Affordable pricing
  • Free plan available with ads
  • Automatically optimized for mobile 


  • Limited template selections
  • Single-page templates have many downsides, particularly for SEO
  • Limited apps and plug-ins

The Bottom Line: GoDaddy vs. Strikingly

While Strikingly offers some beautiful design elements and a highly affordable price point, it’s a bit too simple for its own good. Additionally, many users will find the single-page templates cluttered and disorienting — particularly those in retail who require product pages. GoDaddy offers an excellent balance of features and simplicity at an affordable price, so we choose this platform as the better option for small business owners.

Are you ready to build a GoDaddy website for your business? Read our how-to guide and start building your GoDaddy website today!

The Truic Flame Logo

Overall, we’re thoroughly impressed with how easy it is to use the GoDaddy website builder. It is a great choice for new and small businesses that don’t have a lot of time, or money, to spend on web development. Through GoDaddy, you can quickly create a simple, professional-looking website for your business.

Visit GoDaddy

Additional Resources