GoDaddy vs Webflow Review
Having a website for you small business has become a necessity and helps your company get noticed by potential customers. We looked at GoDaddy vs Webflow and compared their ease of use, pricing, pros and cons and more so you can choose the right fit for your small business.
Ease of Use
One of the biggest selling points with the GoDaddy website builder is its simplicity and ease of use. Beginners will find this platform easy to learn and to navigate, and the template editor makes adding and removing elements a breeze. GoDaddy websites are tailored to small business owners who don’t want to spend too much time learning a new program or setting up their websites.
With that being said, users with more experience in web design will find the platform to be a bit limited in terms of features and customization options.
GoDaddy includes four pricing tiers — Basic, Standard, Premium, and Ecommerce — and all new users are given the opportunity to try the platform for free before they commit to a plan. The Basic plan is a highly affordable option, but many small business owners may choose to opt for the Ecommerce plan — particularly if your business includes retail.
- Simple, drag-and-drop technology
- Allows you to build a website in just minutes
- Highly affordable
- Ecommerce capabilities
- SEO wizard ensures your website is found via search engines
- Customization can feel limited at times
- Zero apps and plugins
GoDaddy includes an ecommerce plan. With this plan, you will have access to a few basic features that should easily meet the needs of smaller businesses — albeit, they may not be up to par for companies looking for a platform that can scale with their business model. Some of GoDaddy’s ecommerce services include the ability to add and import products, integrations with third-party payment gateways like PayPal, social media marketplace integrations, and the ability to add coupons and discounts.
Templates and Themes
GoDaddy has a wide range of beautifully designed, professional templates to help you create an attractive website for your business.
By default, creating a GoDaddy website saves you some time spent browsing its 1,500 industry-specific template categories by asking a few basic questions about your business and automatically selecting and populating a template based on your responses. If you wish to change this automatic selection, you may manually select another template before you finalize your choice.
If you’re looking to go a bit more in-depth, you can change the theme of your website. Each template includes around 20 themes which allow you to choose between different layouts for your website’s content. This can help fully customize your template so it is consistent with your brand image.
Apps and Plugins
While GoDaddy does not offer any apps or plugins at the time this article is being written, it does have a few useful integrations that you can add to your website in their place. These include the ability to embed videos and livestreams from YouTube and Twitch, as well as playlists via SoundCloud, the ability to take reservations through OpenTable, and real estate listing integration via the multiple listings service (MLS).
You can also add online restaurant ordering with ChowNow, as well as embed Google My Business and Facebook Business reviews.
Get started building your business website with GoDaddy. Check out a GoDaddy free trial and upgrade when you're ready.
Ease of Use
Webflow’s software is a mixture of website builder and content management system (CMS). This makes Webflow generally simpler and easier to use than a full CMS program like WordPress, but more complicated than traditional drag-and-drop website builders like GoDaddy. That being said, Webflow enables users to control their website’s design and structure without the use of computer code.
Despite this, the Webflow website builder will turn off many beginners because of its highly feature-rich template editor, which bears a strong resemblance to Photoshop in terms of layout. Experienced website designers will appreciate the myriad of customization options available with this platform, but entry-level users may do better to keep things a little simpler.
Webflow’s pricing strategy is, perhaps, unnecessarily complicated. The platform offers two types of plans: site plans and account plans. Both of these plans have their own subtypes. For site plans, Webflow offers a range of fairly affordable website-building options including Basic, CMS, and Business. The ecommerce plans, which include Standard, Plus, and Advanced, are priced out-of-step with the design plans and are significantly costlier.
Account plans include individual plans and team plans. Individual plans range from Starter, which is free, to Lite and Pro. For team plans, users can choose from the Team Plan or Enterprise plan, the latter requiring consultation before a quote is offered. The primary difference between account and site plans is that site plans are fuller featured and permit users to create a custom domain.
- Beautiful templates
- Fully customizable
- Limited free plan available
- Plenty of integrations
- Code editor allows experienced designers an extra degree of control
- Hard to use for beginners
- Complicated pricing strategy
- Most ecommerce tools require purchasing an expensive plan
Webflow offers three ecommerce plans with a range of powerful features. In addition to website-design tools, all Webflow ecommerce plans include a variety of payment gateways, marketing tools, and management systems to help run your online store. The three plans include Standard, Plus, and Advanced. Though the features improve with every tier, they also get more expensive — quickly becoming too costly for many small business owners.
Templates and Themes
Webflow has a large collection of templates that can be sorted by category, style, tag, or feature. Every template is HTML5-responsive and can be fully customized using the website’s CMS-like software. Not only are the templates beautifully designed but a large number of available editing tools make it possible to customize the website to match your brand personality.
The only issue is that as easy as it is for an experienced designer to create the perfect website with this software, it’s just as easy for beginners to create one that looks messy and lacks cohesion due to lack of experience working with CMS programs.
Apps and Plugins
Webflow provides a wide array of apps, plugins, and integrations for users to take advantage of to help promote their brands. Some of these include marketing, search engine optimization (SEO), ecommerce, chat, and social media integrations. Users also have the ability to add an email to their website using Mailchimp. Though it doesn’t have as many options as a CMS plugin behemoth like WordPress, Webflow offers more than enough plugins to compete with most website-building platforms.
Our Pick for Best Website Builder: GoDaddy
The Webflow website builder is a powerful program in the hands of an experienced designer but may prove a bit too complicated for beginners. GoDaddy offers an excellent balance between features and simplicity and, because of this, we chose this platform as the better option for small business websites.
In fact, GoDaddy ranks at the top of our website builder rankings overall. We believe this platform achieves an excellent balance in every key metric that small business owners examine when searching for a website-building platform. To learn more about GoDaddy for business websites, read our in-depth GoDaddy Website Builder Review.